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Aaron Arter

Director, New Business Development at Mastercard Data & Services

Aaron Arter is a seasoned professional with a rich background in strategic brand building, revenue generation, and digital transformation.

With a strong belief in the power of leadership to inspire, motivate, and impact change, Aaron has successfully led teams in developing comprehensive go-to-market strategies that drive revenue growth.

His career spans various Fortune 500 sectors, including CPG, Consumer Electronics, Retail, FinTech, Manufacturing, and Broadband, where his focus on brand strategy, digital marketing, and revenue optimization has consistently added value.

Aaron's educational background includes a Masters in Business Administration with a specialization in Marketing and General Management from Clark Atlanta University, complemented by a Bachelor of Arts in Political Science and Economics from Morehouse College.

He has held key leadership roles in organizations like Mastercard Data & Services, Fiserv, Cigna, Assurant, The Home Depot, L Brands, EarthLink Internet, and more, showcasing his versatility across industries.

Aaron's core competencies lie in revenue yields, brand strategy, digital transformation, advertising, CRM, strategic planning, negotiation, and large cross-functional team leadership, reflecting his expertise in driving organizational growth.

Known for his energetic and visionary approach, Aaron is client-focused and results-driven, aiming to reach a senior executive level within a Fortune 100 company to make a global impact.

His career goal is to become a Senior Vice President or Global Executive within a Fortune 100 company, leveraging his experience and skills to drive innovation and create lasting business value.

Aaron's work passion encompasses innovating, scaling businesses in a global economy, and inspiring high performance in disruptive digital environments, emphasizing the importance of organizational leadership and emotional intelligence in driving future success.

Aaron Arter
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Location

Atlanta Metropolitan Area