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Aaron Kessler
Operations / Insomniac Music Group at Insomniac Events
Professional Background
Aaron Kessler is an accomplished professional with over four years of experience in managing independent digital record labels. His career has been marked by his adept handling of operations and a robust oversight of more than 300 international clients and artists. With a prolific portfolio boasting over 350 digital releases, Aaron has demonstrated a remarkable ability to create and curate engaging content aimed at boosting fan engagement and amplifying brand visibility. His dedication to developing strong relationships with artists, agencies, and licensors underscores his commitment to maximizing marketing efforts and generating significant revenue streams through music, merchandise, and ticket sales.
Education and Achievements
Aaron Kessler pursued a Bachelor of Arts in Communications with a specialized track in Digital Audio and Studio Engineering at Temple University. This academic foundation provided him with a comprehensive understanding of the digital music landscape, enhancing his capabilities in audio production and studio management. His educational background has been instrumental in shaping his professional path and has equipped him with the skills necessary to thrive in a competitive industry.
Professional Experience
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Operations at Insomniac Music Group, Insomniac Events: In this role, Aaron has played a crucial part in managing operations for one of the leading names in the events and music festival industry. His expertise in coordinating complex logistical requirements showcases his skill in operational excellence and event management.
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Label Relations at IHEARTCOMIX: Aaron’s responsibilities included fostering relationships between various stakeholders in the music industry, establishing his expertise in label relations and artist management.
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Manager at Night Bass Records: His role encompassed overseeing the label's artists and helping them navigate the complexities of the music business.
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Label Manager at Play Me Records: Aaron managed the operations of a well-known record label, further solidifying his reputation for excellence in the digital music arena.
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Intern at Glenwood Place Studios: This foundational role provided Aaron with hands-on experience in the studio environment, gaining insights into both the creative and technical aspects of music production.
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Production Assistant at WXPN World Café: Aaron contributed to this revered radio station, acquiring knowledge in music curation and broadcast production.
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Label Audio Engineer at Bell Tower Music University: His technical skills were honed during his tenure at this university, where he worked on audio engineering projects for various records.
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Founder/Writer/Event Production at The New Philadelphia: Aaron's entrepreneurial spirit shone through his founding of this platform, where he was responsible not only for writing but also for organizing events, showcasing his versatility and passion for music and community engagement.
Achievements
- Successfully managed over 350 digital releases, showcasing a strong understanding of market dynamics and consumer behavior.
- Developed and maintained lasting relationships with a diverse range of artists and industry professionals, contributing to long-term partnerships that enhance brand credibility.
- Enhanced fan engagement through innovative content strategies, demonstrating a keen sense of branding and marketing in a digital context.
- Maximized revenue opportunities through strategic marketing initiatives, effective licensing agreements, and merchandise strategies.
- Leveraged his educational background in Communications and Digital Audio Engineering to cultivate a comprehensive skill set that encompasses both creative and operational aspects of the music industry.
