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Aaron Shockey

E-Commerce and Marketing Executive

Aaron Shockey is an experienced e-commerce executive with a strong focus on innovative, data-driven strategies to boost growth and enhance customer experiences.

He is dedicated to prioritizing customer-centric approaches and creating compelling, data-backed interactions that drive performance.

Aaron excels in team leadership and cross-functional collaboration, especially in developing marketing strategies that combine content-driven awareness with effective performance marketing tactics.

His expertise spans multiple aspects of marketing, including media, CRM, analytics, creative, and brand management.

Aaron pursued his education, earning an MBA from the Texas McCombs School of Business and a BBA in MIS from the University of Oklahoma - Price College of Business.

Throughout his career, Aaron has held various high-profile roles, such as Operating Partner at LightBay Capital, Board Member at FASTSIGNS®, President at Lane Boots, and Chief Digital Officer at ShaveLogic, Inc.

He has also served as Chief Marketing Officer at Academic Partnerships, SVP of Marketing at Gilt and Saks Off 5th, SVP of Digital Marketing and Customer Insights at Hudson's Bay Company, VP of Digital Marketing and Advertising at Neiman Marcus, and in several leadership positions at imc2.

His early professional experience includes roles such as Business Manager at Mary Kay Inc. and Systems Engineer at EDS.

Aaron Shockey
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Location

New York City Metropolitan Area