Sign In

Aaron Tell

Research & Insights Leader

Aaron Tell is an experienced professional who is highly skilled in the world of digital marketing. With a degree in marketing from the University of California, he has worked with some of the biggest names in the industry, including Google, Amazon, and Facebook. Aaron is also an expert in SEO and SEM, and has helped numerous clients increase their online visibility and attract more customers. He is a regular speaker at industry events and is highly regarded for his insights into the latest trends in digital marketing.

Highlights

Aug 20 · linkedin

Excited to read about the way my fellow former YouTuber Steve Grove is growing and investing in journalism and expanding the Minneapolis Star Tribune to cover the whole state of Minnesota. Love to see friends and colleagues from a few cubes over doing amazing things. #youtube #journalism

Feb 2 · linkedin

This stat from Variety on what people are and are not watching is stark: "In 2014, the first year we started this report, Disney Channel was a top 10 network, with nearly 2 million viewers. In 2023, Disney Channel is ranked No. 80, with 132,000 viewers."

Children's viewership of linear has collapsed due to three trends: cord cutting, the rise of SVOD and YouTube. My youngest nephew's video consumption is almost entirely YouTube and my other niece and nephews almost exclusively watch streaming.

It truly is just news and sports that are (barely) holding the cable bundle together and as more sports (wrestling to Netflix, ESPN coming soon to Disney+) and news (CNN to Max) is available on streaming, the cutting will continue unabated. Those tumblers of ice are looking more like water glasses

#svod #cordcutting #kidstv #youtube

Related Questions

What specific projects has Aaron Tell worked on at Tell Me Research?
How did Aaron Tell transition into his role as a Consumer Insights Consultant?
What are some notable achievements of Aaron Tell in his career?
What methodologies does Aaron Tell use in his consumer insights work?
How does Aaron Tell's approach to consumer insights differ from others in the industry?
Aaron Tell
Aaron Tell, photo 1
Aaron Tell, photo 2
Add to my network

Location

Los Angeles, California, United States