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Aaron Woolf

Trendii Founder/CEO | Contextual discovery and commerce solutions for brands, content publishers and streaming platforms.

Aaron Woolf is the founder and CEO of TRENDii, a contextual commerce technology company he established in January 2019.12 Based in Melbourne, Australia, TRENDii uses AI-powered technology to enable instant product tagging in content, allowing consumers to shop directly from inspirational images and videos.23

Woolf has a background in online marketing, with over 15 years of experience in the digital landscape.5 He founded TRENDii with the vision of revolutionizing online shopping by connecting people through inspiration.3 The platform aims to reduce friction in the buying process and enhance consumer engagement by integrating shopping experiences directly into media content.4

Under Woolf's leadership, TRENDii has secured partnerships with major media companies such as Nine, Seven, Daily Mail, Are Media, and News Corp.46 The company raised $2.9 million in a seed funding round in October 2022, led by Investible and a strategic media partner.6

Woolf's recent focus has been on expanding TRENDii's reach into television, envisioning a future where every TV show becomes a potential storefront.4 He is also exploring new verticals such as beauty, automotive, and paint colors to showcase the platform's versatility.4

In addition to his role at TRENDii, Woolf is also a co-founder of Dad tech, a position he has held since March 2017.1

Highlights

Sep 19 · podcasts.apple.com
Aaron Woolf from Trendii | Checkout #447 - Apple Podcasts
Aaron Woolf from Trendii | Checkout #447 - Apple Podcasts
Aug 5 · addtocart.com.au
The Power of Contextual Advertising: Insights from Aaron Woolf of ...
The Power of Contextual Advertising: Insights from Aaron Woolf of ...
Aug 4 · youtube.com
From Idea to Reality: Aaron Woolf on the Vision Behind Trendii
From Idea to Reality: Aaron Woolf on the Vision Behind Trendii
Aug 4 · youtube.com
Insights from Aaron Woolf of Trendii | #433 - YouTube
Insights from Aaron Woolf of Trendii | #433 - YouTube
Apr 17 · semiconductors.org
Aaron Woolf, Dylan Peterson Join SIA Team
Oct 7 · startupdaily.net
Adtech startup TRENDii raises $2.9 million in Seed round
Adtech startup TRENDii raises $2.9 million in Seed round
Sep 26 · investible.com
TRENDii - Investible
Jun 21 · B&T
Visual Search Company TRENDii Launches Privacy-First, Cookie-Free Advertising Solution For eCommerce Businesses - B&T
The fitting room of the future is in the palm of your hand - Sydney Morning Herald

Related Questions

What inspired Aaron Woolf to start TRENDii?
How does TRENDii's AI technology work?
What challenges did Aaron Woolf face while developing TRENDii?
How does TRENDii differ from other ecommerce platforms?
What is the future vision for TRENDii according to Aaron Woolf?
Aaron Woolf
Aaron Woolf, photo 1
Aaron Woolf, photo 2
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Location

Greater Melbourne Area