Sign In

Abbie Oguntade

Accomplished Brand Marketing Leader

Abbie Oguntade is the founder and CEO of Freya + Bailey Skincare, a clean beauty brand launched in 2019.14 Prior to starting her own company, she held the position of Global Marketing Director at HTC.3 Oguntade has extensive experience in the beauty and skincare industry, having previously launched the skincare category for a global healthcare brand.1

Abbie's journey into entrepreneurship was inspired by her personal struggle with stress-related cystic acne while working as a VP at a global organization.4 This experience led her to create Freya + Bailey, a skincare line focused on combating stress-related skin issues and promoting skin resilience.14

Key aspects of Abbie Oguntade's career and brand:

  1. Founder of Freya + Bailey Skincare, launched in 201914
  2. Former Global Marketing Director at HTC3
  3. Advocates for clean, sustainable, and ethically produced beauty products12
  4. Emphasizes the combination of natural ingredients and scientific formulations in her products1
  5. Committed to transparency in ingredients and environmentally friendly practices2

Abbie's approach to skincare is rooted in the belief that stress is a major factor in many skin issues, and her brand aims to help people build stronger, more resilient skin.4

Highlights

Jan 16 · questbg.com
Interview with Freya & Bailey founder - Abbie Oguntade
Oct 27 · theindustry.beauty
The Interview: Abbie Oguntade, founder, Freya + Bailey
The Interview: Abbie Oguntade, founder, Freya + Bailey
Abbie Oguntade, Founder of Freya + Bailey Skincare | The GWG
Apr 28 · brandarena.com.ng
Abbie Oguntade, Ben Jankowski, Others Announced As Festival Of ...
Abbie Oguntade, Ben Jankowski, Others Announced As Festival Of ...

Related Questions

What inspired Abbie Oguntade to transition from tech to skincare?
How does Freya + Bailey ensure the sustainability of their products?
What challenges did Abbie face when launching Freya + Bailey?
How does Abbie's background in tech influence her approach to skincare?
What makes Freya + Bailey's products unique compared to other skincare brands?
Abbie Oguntade
Abbie Oguntade, photo 1
Abbie Oguntade, photo 2
Add to my network

Location

Other