Sign In

Abi Ashok

GTM+Marketing Leader

Abi Ashok is the Vice President of Marketing at Expedia Group, a position he has held since January 2024. He is recognized as a thought leader in advertising and marketing technology, specializing in creating unique consumer experiences and driving revenue growth. With over a decade of experience, Abi has a strong background in developing and launching products, having previously contributed to notable projects at Apple, including Apple Music and Apple Arcade.12

Professional Background

  • Current Role: VP, Marketing at Expedia Group (2024 - Present)
  • Previous Experience:
    • Marketing Advisor at Art House (2023 - Present)
    • Advisor at Superheart (2023 - Present)
    • Head of Marketing Platforms at Apple (2014 - 2020), where he oversaw customer lifecycle initiatives and significantly increased subscriber numbers across multiple streaming services.12

Education

Abi Ashok holds a Master's degree in Computer Science and Electrical Engineering from the University of Southern California.1

Investment and Advisory Roles

In addition to his corporate roles, Abi is actively involved in the startup ecosystem as an investor and advisor for various early-stage companies in sectors such as gaming and entertainment. His strategic insights have helped these startups navigate their go-to-market strategies and fundraising efforts.1

Notable Achievements

  • Managed product assets generating over $500 million in revenue.
  • Developed marketing automation strategies that resulted in substantial increases in customer engagement and subscription growth during his tenure at Apple.1

Overall, Abi Ashok's blend of technical expertise and marketing acumen positions him as a significant player in the travel industry's marketing landscape.

Highlights

“Great creativity comes from great insight”: Humans and AI
“Great creativity comes from great insight”: Humans and AI

Related Questions

What are some of Abi Ashok's most notable achievements at Expedia Group?
How did Abi Ashok's role at Apple prepare him for his position at Expedia Group?
What startups has Abi Ashok invested in and what are their focuses?
How has Abi Ashok's leadership style influenced his teams at Expedia Group?
What are the key strategies Abi Ashok has implemented in his marketing campaigns?
Abi Ashok
Abi Ashok, photo 1
Abi Ashok, photo 2
Add to my network

Location

Cupertino, California, United States