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Abi Garg

✅ 7X ROAS for D2C Brands | $27M+ Revenue | eCommerce Expert | Putting Ads In Flow State 🌊

Abi Garg is a co-founder of Make Your Agency, a digital marketing firm. He has a background in digital marketing and entrepreneurship, having transitioned from sports—specifically cricket—to the business world, where he focuses on building brands and driving marketing strategies.

Professional Background

  • Co-Founder: Make Your Agency
  • Previous Experience: Worked at Socioninja, where he honed his skills in digital marketing.

Education

Abi Garg studied at Thapar University, which provided him with a solid foundation for his career in marketing and business development.

Interests and Activities

He is passionate about building businesses and has expressed interest in various aspects of digital marketing, including social media strategy and e-commerce solutions. His LinkedIn profile showcases his engagement with the marketing community through posts and discussions related to current trends and strategies in the industry.

For more detailed insights into his professional journey, you can view his LinkedIn profile here .1

Highlights

Aug 26 · linkedin

🚫 𝑩𝒐𝒓𝒊𝒏𝒈 𝒇𝒂𝒔𝒉𝒊𝒐𝒏 𝒂𝒅𝒔 𝒂𝒓𝒆 𝒂 𝒃𝒊𝒈 𝒏𝒐-𝒏𝒐. 𝑻𝒉𝒆𝒚 𝒌𝒊𝒍𝒍 𝒚𝒐𝒖𝒓 𝒔𝒂𝒍𝒆𝒔.

👗 𝑶𝒖𝒓 𝒓𝒆𝒄𝒆𝒏𝒕 𝒄𝒂𝒎𝒑𝒂𝒊𝒈𝒏 𝒂𝒄𝒉𝒊𝒆𝒗𝒆𝒅 5.3𝑿 𝑹𝑶𝑨𝑺 𝒇𝒐𝒓 𝒂 𝒕𝒓𝒆𝒏𝒅𝒔𝒆𝒕𝒕𝒊𝒏𝒈 𝒇𝒂𝒔𝒉𝒊𝒐𝒏 𝒃𝒓𝒂𝒏𝒅.

🔍 𝑾𝒂𝒏𝒕 𝒕𝒐 𝒌𝒏𝒐𝒘 𝒕𝒉𝒆 𝒔𝒆𝒄𝒓𝒆𝒕?

𝑰𝒕'𝒔 𝒂𝒍𝒍 𝒂𝒃𝒐𝒖𝒕 𝒌𝒊𝒍𝒍𝒆𝒓 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆𝒔!

Meta's ad game is all about captivating messages that grab attention. /

It's not just about targeting specific groups anymore. It's about making ads that appeal to a wider audience.

Why are creatives so crucial?

⚡ 𝐆𝐞𝐭𝐭𝐢𝐧𝐠 𝐀𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧:

  • Imagine spotting the perfect outfit.
  • It has to catch your eye and make you curious in an instant.

🗣️ 𝐒𝐩𝐞𝐚𝐤𝐢𝐧𝐠 𝐓𝐡𝐞𝐢𝐫 𝐋𝐚𝐧𝐠𝐮𝐚𝐠𝐞:

  • Forget the usual stuff!
  • Our top ads connected with why people really buy fashion - expressing personality, boosting confidence, or staying on-trend.

🧠 𝐁𝐚𝐥𝐚𝐧𝐜𝐢𝐧𝐠 𝐃𝐚𝐭𝐚 𝐚𝐧𝐝 𝐈𝐧𝐬𝐭𝐢𝐧𝐜𝐭:

  • Sure, looking at past data helps, but don't ignore your gut feeling.
  • Combining intuition with data leads to those 'winning' moments.

🤖 𝐓𝐡𝐞 𝐀𝐥𝐠𝐨𝐫𝐢𝐭𝐡𝐦'𝐬 𝐑𝐨𝐥𝐞:

  • When people engage with your fashion ad, Meta notices. -Suddenly, you're reaching more of the right audience.
  • Compelling designs give you an edge in today's broad advertising landscape.

🚀 Ready to revolutionize your fashion brand's online presence?

Whether you're selling streetwear, luxury items, or anything in between, we can help boost your ROAS and expand your reach.

💼 Let's chat about taking your fashion D2C brand to the next level!

Contact us at socioninja.com/contact to start crafting ads that truly resonate with your audience and drive sales.

#FashionMarketing #D2CBrands #MetaAds #DigitalAdvertising #BrandStrategy #PerformanceMarketing #E-commerceGrowth #CreativeAdvertising

Aug 25 · linkedin

"𝐓𝐡𝐞 𝐛𝐞𝐬𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐞𝐯𝐞𝐫: 𝐂𝐀𝐑𝐄." - 𝐆𝐚𝐫𝐲 𝐕𝐚𝐲𝐧𝐞𝐫𝐜𝐡𝐮𝐤

Case Study: Bali Bliss Shirts' Meta Ads Optimization 🛑

𝐈𝐧𝐢𝐭𝐢𝐚𝐥 𝐒𝐭𝐚𝐭𝐞:

 0.8 𝐑𝐎𝐀𝐒,

 $40 𝐂𝐏𝐀,

1.2% 𝐂𝐓𝐑

Implemented Solutions:

▶️ 𝐈𝐫𝐫𝐞𝐬𝐢𝐬𝐭𝐢𝐛𝐥𝐞 𝐎𝐟𝐟𝐞𝐫 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧

 Implemented a limited-time "Bali Artisan Discount" of 10% for first-time customers

A/B tested 4 unique value propositions highlighting Balinese craftsmanship and sustainable materials

 Introduced a "Buy 2, Get 15% Off" promotion for handcrafted Balinese shirts

▶️ 𝐇𝐲𝐩𝐞𝐫-𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐕𝐢𝐝𝐞𝐨 𝐀𝐝 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧:

 Utilized Facebook's Audience Insights to target eco-conscious travelers and ethically-minded fashion enthusiasts

 Created video content showcasing the traditional Balinese shirt-making process and local artisans at work

Implemented dynamic overlay technology to highlight specific shirt designs based on user preferences

▶️  𝐂𝐨𝐬𝐭 𝐂𝐚𝐩 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧:

Set initial cap at 120% of target CPA, gradually reduced by 5% weekly

 Utilized Facebook's Campaign Budget Optimization (CBO) with $900 daily budget

Implemented automated rules for bid adjustments based on ROAS thresholds

𝘙𝘦𝘴𝘶𝘭𝘵𝘴:

  • 𝘙𝘖𝘈𝘚: 2.4 (200% 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦) 🔥
  • 𝘊𝘛𝘙: 3.8% (216.67% 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦)
  • 𝘈𝘖𝘝: $73 (48% 𝘪𝘯𝘤𝘳𝘦𝘢𝘴𝘦 𝘧𝘳𝘰𝘮 𝘪𝘯𝘪𝘵𝘪𝘢𝘭 $50)

Additional KPI:

Post-purchase email sequence featuring Balinese culture and sustainability practices yielded 150% LTV increase.

For advanced Meta ads strategies in handcrafted fashion e-commerce, contact SocioNinja.

socioninja.com/contact

#MetaAdsOptimization #BaliHandcraftedShirts #EthicalFashion #Ecommerce #PerformanceMarketing #MetaAds #FacebookAdvertising #InstagramMarketing #SocialMediaStrategy #DigitalMarketing #PPC #ROASOptimization #AdTech #MarketingAnalytics #B2CMarketing #SustainableFashion

Related Questions

What inspired Abi Garg to transition from cricket to digital marketing?
What are some of the brands Abi Garg has built?
How did Abi Garg start Socioninja?
What are Abi Garg's key achievements in digital marketing?
What advice does Abi Garg give to struggling apparel brands?
Abi Garg
Abi Garg, photo 1
Abi Garg, photo 2
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Location

New Delhi, Delhi, India