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Abigail Schneider
Associate Professor Of Marketing at Regis University
Abigail Schneider is a dynamic and innovative business marketing professor with nearly a decade of extensive experience in higher education. Her commitment to forward-thinking educational practices has led her to develop inspiring curricula that address contemporary issues in marketing. With a specialized focus on neuromarketing, social entrepreneurship—with a remarkable travel learning component—and leading for a sustainable world, Abigail's work is at the intersection of education, business strategy, and social impact. Her expertise is not only theoretical but also deeply rooted in quantitative research methodologies, characterized by rigorous experimental design and statistical analysis. Abigail is passionate about promoting individual and societal well-being through her scholarly work and teaching.
As an Associate Professor of Marketing at Regis University, Abigail has significantly influenced the next generation of marketers, drawing from her in-depth knowledge gained through her educational pursuits. She earned her Doctor of Philosophy (Ph.D.) in Business Administration with a concentration in Marketing from the University of Colorado at Boulder, specifically from the esteemed Leeds School of Business. Prior to that, she accomplished a Bachelor of Arts in Psychology, as well as Film and Media Studies at Colgate University, giving her a well-rounded understanding of human behavior, which is crucial in the field of marketing.
Throughout her impressive career, Abigail has held various academic positions that highlight her experience and leadership capabilities. She has previously served as an Assistant Professor at Regis University, where she focused on teaching and mentoring students in understanding complex marketing concepts. Her journey in academia also includes a valuable role as a Graduate Student at the University of Colorado at Boulder, which laid the foundation for her doctoral research and teaching methodology. Abigail's early career experiences included working as a Research Assistant at Columbia Business School, providing her with insights into advanced research practices and enriching her academic portfolio further. Additionally, she began her career in a notable role as a Production Assistant at ABC News, which instilled in her a strong appreciation for media and communication that complements her marketing expertise.
Abigail Schneider stands out not only for her academic qualifications but also for her innovative approach to teaching and learning. Her dedication to integrating travel learning into her curricula opens new avenues for student engagement by allowing them to experience marketing principles in real-world contexts. Moreover, her focus on sustainable practices in business remains a critical endeavor, particularly as society increasingly prioritizes corporate social responsibility. Abigail's contribution to academic scholarship, combined with her leadership as a former department chair for marketing and the MBA program, distinguishes her as a key thought leader in the fields of marketing and business education.
