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Adam Grossman

CEO, Founder Block Six Analytics

Adam Grossman is a leading expert in corporate partnerships and data analytics. He was the CEO and Founder of Block Six Analytics (B6A), a company he founded in February 2010 and led until August 2021.1 B6A was an industry-leading sponsorship technology and analytics company that worked with Fortune 500 companies, global media organizations, large agencies, and major professional sports teams.1

After his tenure at B6A, Grossman joined Excel Sports Management as Vice President of Business Insights & Analytics from September 2021 to December 2023.1 His most recent update indicates that he left Excel Sports Management on December 1, 2023.2

In addition to his corporate roles, Grossman has been a faculty member in Northwestern University's Masters of Sports Administration program since February 2015.1 He teaches courses on sports analytics and entrepreneurship in sports.13

Grossman is also an author, having co-written "The Sports Strategist: Developing Leaders For A High-Performance Industry," which was featured at the 2015 Sloan Sports Analytics Conference.3 His work has been published in various outlets, including Forbes, The Washington Post, and The Chicago Tribune.3

Highlights

Sep 13 · Sportico
Smart Data, Insights Arms Race Has Agencies Vying for Analytics Firms - Sportico
Sep 2 · SportsPro Media
Excel bolsters data and analytics offering with Block Six acquisition - SportsPro Media

Related Questions

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Adam Grossman
Adam Grossman, photo 1
Adam Grossman, photo 2
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Location

Greater Chicago Area