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Adina Sales

Co-Founder at Ode to Joy

Adina Sales is a seasoned Creative Business Leader and Executive Producer with a diverse professional background in Advertising, Animation, and Film Production.

As the Co-Founder of Ode to Joy, Adina focuses on developing original art and cultural experiences by collaborating with strategically partnered brands, such as The Metropolitan Museum of Art, to create innovative museum interactivity projects.

Her career includes founding and managing Blacklist, a production and talent management company, where she provided mentorship and curated talents globally.

Additionally, Adina has served as the Managing Director of Psyop NY, a leading global production company specializing in iconic advertising content through design, animation, and live action.

She continues to collaborate independently with various Production Companies and Agencies in the US and abroad, maintaining connections with artists, producers, technologists, and brands navigating the evolving industry landscape.

Adina Sales holds a Bachelor of Arts (B.A.) degree with a Major in Anthropology and a Minor in Environmental Studies from Grinnell College.

Highlights

May 23 · linkedin

From the 16th Annual Shorty Awards ... The Met Replica wins in: Extended Reality, Interactive Content, Gamification, Gaming, and Live Events.
Additional Gold Honor in Immersive, Brand Partnership, Education. And an additional Audience Award to boot. ;-)

Mar 22 · linkedin

Long before I stepped foot into advertising and film production, I globe trotted as a student anthropologist with an absolute reverie for Jane Goodall. Entrenched in lush ecosystems, I quickly became a part of the food chain feeding many mosquitos delighted to feast. And despite or because of my deep dive into animation, film, advertising and new technology, I have always kept one eye tracing the natural world, marveling at life cycles, resilience and adaptation. When the delightfully thoughtful and curious Manoush Zomorodi recently did an inspired dive into natural intelligence and what we might learn from that in the face of developing AI and its applications. Swoon! This is my love language. The genius of the venus fly trap and other plants that have sensory behavior ... the genius of humans figuring out how to decode bats mating in sound frequencies we human's can't hear ... this ted radio piece is brainfood. It neatly avoids all the fear and pitfalls of AI, but the inspiration is on point, and the potential for good is vast. So chin up and seek the inspiration that girds you with fresh plumage for this changing landscape.

Adina Sales
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Location

New York, New York, United States