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Adriana Rizzo

SVP Marketing | Fractional CMO | Board Director | Building Brands | Accelerating Revenue & Data Driven Growth | Consumer Products, Entertainment, Digital Media, Direct to Consumer Platforms | discovery+, ESPN

Adriana Rizzo is a seasoned marketer known for her strategic thinking and collaborative approach in business.

With a background in building brands and expanding into new markets, she has a track record of successfully launching and growing digital products and companies.

Her leadership style is described as nimble and transformational, focusing on team building and motivation.

Adriana's unique background as a Hispanic immigrant of European descent has shaped her global perspective, making her well-equipped to navigate the dynamic marketplace.

She holds an MBA in Marketing from Columbia Business School and an AB in English and Spanish Literature from Harvard University.

Adriana has held various key positions in prestigious organizations like Audacy, Warner Bros. Discovery, Houghton Mifflin Harcourt, ESPN Inc., and Digicel Group.

Her roles have ranged from SVP Marketing to VP Marketing and Communications, showcasing her diverse skill set and expertise in consumer brand marketing, product launches, and creative leadership.

She has also contributed to the strategic direction of organizations like Private Directors Association, Restless Books, and The Marketing Society, displaying her commitment to industry growth and development.

Highlights

May 27 · Marketing Week
Marketers urged to ignore 'false boundaries' of brand and performance - Marketing Week
May 4 · Adweek
Adriana Rizzo Named Vice President of Marketing at Houghton Mifflin Harcourt - Adweek
Adriana Rizzo Named Vice President of Marketing at Houghton Mifflin Harcourt - Adweek
Adriana Rizzo
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Location

New York City Metropolitan Area