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Ahmad Nassar
CEO, OneTeam Partners; Former President, NFL Players Inc.; Co-Founder, ACE Media
Ahmad Nassar is a prominent figure in the sports industry, currently serving as the Executive Director of the Professional Tennis Players Association (PTPA) and the CEO of Winners Alliance, a for-profit entity focused on generating commercial opportunities for professional tennis players. He was appointed to these roles in August 2022, following a successful tenure as the Founding CEO of OneTeam Partners, which he led from its inception in December 2019 until June 2022.125
Career Overview
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Professional Tennis Players Association (PTPA): Nassar oversees the PTPA's advocacy and player services, aiming to enhance support for tennis players. His leadership is instrumental in establishing sustainable group licensing programs for athletes.67
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Winners Alliance: This organization seeks to create commercial opportunities for tennis players, including licensing agreements for video games and trading cards. Under Nassar's guidance, the PTPA secured $26 million in funding to support its initiatives.46
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OneTeam Partners: As the founding CEO, Nassar played a crucial role in representing the commercial interests of athletes across various sports, significantly increasing revenue and player payouts during his tenure. The organization was backed by major players' associations and private equity firms.35
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NFL Players Incorporated: Prior to his work with OneTeam Partners, Nassar served as President of NFL Players Inc., where he was responsible for managing marketing and licensing operations, doubling annual revenue during his leadership.15
Educational Background
Nassar holds degrees from the University of Michigan and the University of Chicago Law School, which have provided him with a strong foundation in both business and law, essential for navigating the complexities of athlete representation and commercial negotiations.67
Recognition
Nassar has been recognized for his contributions to sports business, including being named one of Sports Business Journal's "Forty Under 40" honorees. His expertise in athlete rights and marketing has made him a respected leader within the industry.12
Overall, Ahmad Nassar's career reflects a deep commitment to enhancing the commercial landscape for athletes while advocating for their rights and interests across multiple sports.
