Sign In

Aj Hassan

capital A creative, Executive Creative Director and Brand Consulting

AJ Hassan is a prominent figure in the creative industry, serving as the Founder and Chief Creative Officer of Capital A Creative, a female-founded independent agency. She has built her reputation on creating impactful, purpose-driven campaigns that resonate with audiences across various mediums, including film, print, and digital platforms.

Professional Background

  • Current Role: At Capital A Creative, AJ leads a network of independent makers focused on solving business and cultural issues through innovative strategies and authentic storytelling.23
  • Previous Experience: Before founding Capital A, she was a Vice President and Executive Creative Director at R/GA Chicago, where she spearheaded transformative campaigns for major brands like PepsiCo and Procter & Gamble. Notably, she led the award-winning LIFEWTR #ArtByAWoman campaign, which aimed to increase visibility for women artists.16

Achievements

AJ Hassan's work has garnered significant recognition:

  • She was instrumental in the Always #LikeAGirl campaign, which won multiple awards including 14 Cannes Lions and an Emmy Award. This campaign challenged gender stereotypes and became a cultural phenomenon with over 100 million views worldwide.1
  • Her contributions to the industry have earned her accolades such as being named one of "Campaign US’ 2017 Digital 40 over 40" and receiving honors from organizations like ADCOLOR and D&AD.1

Philosophy

AJ believes in the power of creativity to drive social change and brand relevance. Her approach emphasizes making work that is not only creatively compelling but also socially impactful, aiming to inspire action among audiences.45

In summary, AJ Hassan is a leading creative force whose work blends strategic insight with a commitment to advocacy, making her a notable figure in contemporary advertising and brand storytelling.

Highlights

Jan 1 · dandad.org
A.J. Hassan | United States | D&AD Member Profile
A.J. Hassan | United States | D&AD Member Profile

Related Questions

What are some of the most notable campaigns AJ Hassan has led at R/GA?
How did AJ Hassan's work on the #LikeAGirl campaign impact the advertising industry?
What makes AJ Hassan's approach to creative direction unique?
Can you share more about the LIFEWTR #ArtByAWoman campaign and its impact?
What awards has AJ Hassan won for her work at Leo Burnett?
Aj Hassan
Aj Hassan, photo 1
Aj Hassan, photo 2
Add to my network

Location

Greater Chicago Area