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Ajit Ghuman

I help companies monetize and win

Ajit Ghuman is the Director of Product Management for Pricing, Packaging, and Customer Experience at Twilio.13 He has extensive experience in product marketing and pricing strategy across several SaaS companies.2

Key points about Ajit Ghuman:

  • Author of the book "Price to Scale"13
  • Host of the "Code to Cash" podcast focused on monetization strategies1
  • Previously held roles at companies like Narvar, Medallia, Helpshift, Feedzai, and Reputation.com2
  • Added pricing to his professional focus in 20193
  • Advocates for changing the "monetization stack" to enable faster implementation of pricing strategies1
  • Expertise in areas like enterprise product marketing, pricing and packaging, and messaging2
  • Based in San Francisco, California2
  • Recognized as a Top Product Marketing Mentor in 20212

Ajit is passionate about improving how companies approach pricing and monetization, particularly enabling faster changes to pricing strategies in SaaS businesses.1 He utilizes a four-step framework for pricing that includes packaging, pricing metric, tariff structure, and price point.1

Highlights

Feb 27 · impactpricing.com
4-Step Strategic Framework for Business Success with Ajit Ghuman
Feb 26 · youtube.com
4-Step Strategic Framework for Business Success with Ajit Ghuman
4-Step Strategic Framework for Business Success with Ajit Ghuman
Americans Willing To Pay More For Privacy On Social Media And Smartphones, Researcher Finds - BroadbandBreakfast.com
Apr 30 · VentureBeat
Research: A market where consumers can pay for privacy is emerging - VentureBeat
Nov 13 · sharebird.com
Ajit Ghuman's Profile | Sharebird
Ajit Ghuman's Profile | Sharebird
Nov 12 · sharebird.com
Ajit Ghuman on Messaging - AMA - Sharebird
Ajit Ghuman on Messaging - AMA - Sharebird

Related Questions

What inspired Ajit Ghuman to write "Price to Scale"?
How does Ajit Ghuman's four-step pricing framework work?
What are some key takeaways from Ajit Ghuman's podcast?
How does Ajit Ghuman's background in ancient mysteries influence his approach to pricing?
What companies has Ajit Ghuman worked for before joining Twilio?
Ajit Ghuman
Ajit Ghuman, photo 1
Ajit Ghuman, photo 2
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Location

San Francisco, California, United States