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Alaina Hartley

Principal at Greycroft, Investor, and Former Consultant

Alaina Hartley, Principal at Greycroft

Alaina Hartley is a Principal at Greycroft, a leading venture capital firm, where she leads pre-seed and seed investments in consumer products companies.12356 She is based in the Los Angeles office.23

Experience

  • Principal at Greycroft (October 2022 - Present)1
  • Chief of Staff & Investor at Greycroft (January 2021 - November 2022)14
  • Investor at Greycroft (October 2018 - January 2021)15
  • Associate Consultant at Bain & Company (July 2017 - October 2018)1
  • Research Engineering & Marketing at Snap Inc. (2015 - 2017)1

Education

  • Bachelor's Degree in Honors English and Economics from the University of Southern California1

Honors & Awards

  • Forbes Under 30 Scholar (2016)
  • Order of Omega (2015)
  • International Winner at DECA (2013)
  • National Merit Commended Scholar (2012)

Alaina is also an active member of the Junior League2 and was recently selected to join Kauffman Fellows' Class 29.7

Highlights

Jun 22 · Business Insider
The 30 Rising Star VCs in Los Angeles, According to Other VCs - Business Insider
The 30 Rising Star VCs in Los Angeles, According to Other VCs - Business Insider
Feb 11 · Business Insider
List: Most popular work fashion brands for tech founders, investors - Business Insider
List: Most popular work fashion brands for tech founders, investors - Business Insider

Related Questions

What are some of the notable companies Alaina Hartley has invested in?
How did Alaina Hartley's role at Snap Inc. influence her career?
What specific consumer products does Alaina Hartley focus on at Greycroft?
Can you tell me more about Alaina Hartley's experience at Bain & Company?
What are Alaina Hartley's key achievements at Greycroft?
Alaina Hartley
Alaina Hartley, photo 1
Alaina Hartley, photo 2
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Experience

Principal at Greycroft (October 2022 - Present)
Chief Of Staff & Investor at Greycroft (January 2021 - November 2022), Investor at Greycroft (October 2018 - January 2021), Associate Consultant at Bain & Company (July 2017 - October 2018, Greater Los Angeles Area), Research Engineering; Marketing at Snap Inc. (2015 - 2017, Venice), Strategic Business Innovation Intern at The Walt Disney Company (2016, Glendale, California), TMT Investment Banking Summer Analyst at Wells Fargo Securities (2015, Charlotte, North Carolina), Marketing Intern at GUESS?, Inc. (2014, Greater Los Angeles Area), Intern at Whitney Eve (2014, Greater Los Angeles Area)

Education

Bachelor’s Degree, Honors English, Economics at University of Southern California

Location

United States