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Albert Girona

Group Brand Manager & Trade Marketing Deodorants & Fragrances

Albert Girona is a seasoned marketing professional with over 10 years of experience in the field.1 He currently holds the position of Group Brand Manager & Trade Marketing Deodorants & Fragrances at Unilever, based in the Greater Barcelona Metropolitan Area.1

Professional Responsibilities

In his role at Unilever, Albert is responsible for:

  1. Leading category growth
  2. Developing innovation strategies
  3. Creating activation plans for market-leading brands
  4. Managing trade marketing strategy and execution for the deodorants and fragrances portfolio1

His focus is on ensuring optimal distribution, visibility, and profitability across various channels and markets.1

Experience and Expertise

Albert's background includes:

  • Extensive experience in marketing, PR, and digital strategies
  • Designing and implementing strategies across the full marketing mix
  • Working with cross-functional teams in both local and global roles1

Professional Network

Albert has a significant presence on LinkedIn, with 594 followers.1 His profile demonstrates his expertise in the consumer goods industry, particularly in the personal care sector.

Albert Girona's career trajectory showcases his dedication to brand management and trade marketing, with a specific focus on deodorants and fragrances within the Unilever portfolio. His role combines strategic planning with practical execution to drive growth and innovation in this competitive market segment.

Related Questions

What are some of the key strategies Albert Girona has implemented for Unilever's deodorants and fragrances?
How has Albert Girona's experience in marketing influenced his approach to brand management?
What innovations has Albert Girona introduced in the deodorants and fragrances category at Unilever?
Can you provide examples of Albert Girona's successful trade marketing strategies?
What are Albert Girona's main goals for the deodorants and fragrances portfolio at Unilever?
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Experience

Group Brand Manager & Trade Marketing Deodorants & Fragrances at Unilever (August 2022 - Present)
Trade Category Manager Deodorants & Fragrances at Unilever (September 2021 - August 2022)

Education

Bachelor in Advertising and Public Relations from Universitat Oberta de Catalunya (2010-2014); Bachelor and Master in Business Administration from ESADE Business School (2007-2012)

Location

Greater Barcelona Metropolitan Area