Sign In

Alec Cheung

Educator

Alec Cheung is a marketing leader with over 20 years of experience in B2B marketing, product management, and business consulting.12 He currently serves as a VP of B2B Marketing, Fractional CMO, Product Marketer, and Podcaster based in Cincinnati, Ohio.1

Professional Experience

  • Spectra Consulting Partners: Cheung provides consulting and fractional CMO services for SMBs and startups.1
  • The Marketing Share Podcast: He hosts a podcast helping new marketing leaders learn what they need to know to run marketing.1
  • Various Startups: Cheung has held positions such as Vice President of Marketing and Co-Founder & Chief Marketing Officer.1

Expertise

Cheung's marketing expertise covers:

  • Marketing strategy
  • Product marketing
  • Positioning
  • Content marketing
  • Digital marketing
  • SEO
  • Sales enablement
  • Thought leadership
  • Events
  • Analyst/media relations2

Education

  • MBA in Marketing and Strategy from UCLA Anderson School of Management
  • BA in Economics from UCLA1

Cheung began his career as a CPA at KPMG and a business consultant at Deloitte before transitioning to marketing.2

Related Questions

What are some key achievements of Alec Cheung in his marketing career?
How did Alec Cheung transition from a CPA to a marketing leader?
What is the focus of Alec Cheung's podcast, The Marketing Share Podcast?
Can you provide examples of successful marketing campaigns led by Alec Cheung?
What startups has Alec Cheung worked with as a fractional CMO?
Alec Cheung
Alec Cheung, photo 1
Alec Cheung, photo 2
Add to my network

Location

Hong Kong