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Alejandra A.

Co-Founder at Cadena Collective

Alejandra Aguirre is a passionate entrepreneur who founded Cadena Collective, providing an online marketplace for women artisans and women-owned small businesses. Her ultimate goal is to empower and uplift women and support their growth by offering small business consulting. With a Bachelor of Arts degree in Corporate Communications and Public Affairs, Human Rights, and a Corporate Executive Development Program from Southern Methodist University, Alejandra is a seasoned professional with over a decade of experience. She previously worked at Luz Collective as a Content Manager, while also serving as a Government & Public Affairs Consultant and an Associate at ECA Strategies. Her other notable roles include Executive Assistant to the President & CEO at Competitive Carriers Association, Government Relations at CIT, and Brand Public Relations Intern at The Richards Group. Alejandra's political expertise was honed through her experience as a Congressional Intern at Congressional Hispanic Caucus Institute and as the ExxonMobil Community Summer Jobs Program Intern at Hispanic College Fund.

Highlights

Aug 19 · linkedin

I recently graduated from the Goldman Sachs 10,000 Small Businesses Program and it was equally rewarding as it was challenging. The most rewarding part was connecting with 23 other growing businesses in the North Texas area and sharing my challenges and wins with them.

The most challenging was facing the fears I have on a daily basis as an entrepreneur. I didn't have a blue print for running a business but the 10KSB program has given me one. I will be forever thankful that I connected with some of the most thoughtful leaders and entrepreneurs during the last four months.

If this speaks to you at all, I encourage you to apply to the program. They are in various cities as well as virtually: https://lnkd.in/gxxdtQN2

Oct 17 · linkedin

Growing up, I watched my mom and other women in my life use a handful of products for their face, body and haircare. They were careful about the products they used and instead opted for natural ingredients like aloe vera, rosemary, lemon, and tomatoes just to name a few.

I specifically remember my mom telling me not to use beauty products sold at the local pharmacy because they would damage my skin. As silly as it might sound, it’s not an exaggeration.

As an adult, I now realize my mother did not see herself reflected in beauty products and she was hesitant about buying and using them.

This is one of the reasons we are focusing on Beauty Week at Cadena Collective. Not only is it exciting to bring together five amazing clean beauty brands. It’s even more exciting to focus on brands that use ingredients from our childhood. Ingredients like prickly pear, rosemary, chamomile, maqui, papaya, oats and more!

If you’re looking to add moisture, hydration and protection to your bath and body ritual this winter, we highly recommend you explore Beauty Week at Cadena Collective!

Related Questions

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Alejandra A.
Alejandra A., photo 1
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Location

United States