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Alejandro García Castro

Bridging strategy & change management in Pharma & Biotech

Alejandro García Castro is a Brand Strategy Manager at Novartis, where he focuses on bridging strategy and change management within the pharmaceutical and biotech sectors. His expertise encompasses business development, pharmaceutical marketing, management, commercial operations, product management, and market access.1

He has a strong background in digital marketing, including skills in SEO, SEM, Google Analytics, and inbound marketing strategies. García Castro emphasizes a transverse vision of digital marketing to enhance brand management and strategy within his role at Novartis.12

His professional journey reflects a commitment to applying marketing knowledge effectively in the pharmaceutical industry, positioning him as a key player in the intersection of strategy and operational change.2

Highlights

May 16 · linkedin

The company that is revolutionizing AI and our world OpenAI is doing these slides.

Sure you need that 4th review in an internal presentation?

Jan 8 · linkedin

1st week of 2024 and 1st book read; one of the most powerful and brutal stories on self-reliance and personal improvement #CANTHURTME.

Amongst all the messages, I would highlight, what I want my mindset for this 2024 to be: “always peaceful, never satisfied”.

Having the certainty that you are performing at your current best and the awareness that you have extra room for improvement.

Related Questions

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Alejandro García Castro
Alejandro García Castro, photo 1
Alejandro García Castro, photo 2
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Location

Greater Barcelona Metropolitan Area