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Alessandra Lariu

Design & Experience Consultant / Co-Founder SheSays & The WEI / SheEO Activator / FastCo Most Creative People in Business

Alessandra de Sousa Lariu is an accomplished professional with a diverse educational background and extensive experience in brand and product innovation.

She pursued her Master's degree at the University of Plymouth in the UK, completed her Bachelor's degree at Universidade Federal do Rio de Janeiro in Brazil, and undertook a course at the prestigious Massachusetts Institute of Technology.

Alessandra has held various key roles in renowned organizations, including being the Brand and Product Innovation Human at GROUP OF HUMANS.

Her extensive professional experience includes serving as a Brand Experience Consultant for top companies like Aesop, Virgin Brands, Mutha, Microsoft, Blend, Trellis, and Sustain.

Additionally, Alessandra has co-founded SheSays and worked in leadership positions such as Design Lead at co, Brand Experience Strategy Consultant at Form&, and ECD at frog design.

With an impressive career trajectory, she has also held positions like SVP, Group Creative Director at McCann Erickson, Associate Creative Director at AKQA, and Senior Creative at Agency Republic.

Alessandra's expertise spans from art direction to interactive design, making her a versatile professional in the creative industry.

Alessandra Lariu
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Location

London, England, United Kingdom