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Alex Birkett

Co-founder of Omniscient, Content Marketing & SEO Agency

Alex Birkett is a co-founder of Omniscient, a content marketing and SEO agency based in Brooklyn, New York.1 He has extensive experience in growth marketing, experimentation, and data-driven strategies.

Professional Background

Alex's career path includes:

  • Co-Founder at Omniscient (January 2019 - Present): Birkett helps companies grow through content marketing and SEO strategies.12
  • Experimentation at Workato (April 2021 - May 2022)
  • Growth Marketing Manager at ConversionXL (June 2015 - September 2017)
  • City Manager and Content Strategist at LawnStarter (September 2014 - March 2015)

Prior to co-founding Omniscient, Alex worked at HubSpot in various roles, primarily on the user acquisition team.2

Skills and Expertise

Alex is known for his expertise in:

  • Content marketing and SEO
  • Growth marketing
  • Data-driven decision making
  • Experimentation and A/B testing
  • Conversion optimization

He has certifications in inbound marketing, data analysis, R statistics, machine learning, and automation.1

Education and Personal Interests

Alex studied advertising at the University of Wisconsin.2 He is passionate about experimentation, data, travel, startups, dogs, and intellectual honesty.2 Recently, he has rekindled his interest in playing and recording music.2

Alex Birkett is fluent in English and has professional working proficiency in Spanish.1

Highlights

Feb 28 · twitter

1 minor frustration w/ AI for me, on the consumption level, is that some of the smartest people I know are, of course, earlier adopters, and have begun using AI to write (blogs and on social), but I really love and miss their actual voice and writing

May 2 · linkedin

Hello LinkedIn. Well, not all of you - just the content marketers and editors. Everyone else can scroll on.

We're hiring a Sr Editor to drive growth outcomes through content marketing & SEO.

There are lots of cool things about this role, but one of them is you'll get to work with Samuel Lund, who can not only teach you about Six Sigma, but can also drop references to True Detective, Hunter S. Thompson, and Blink 182 in all the right places.

We've worked brands with like SAP, Adobe, Loom, Hotjar, Jasper, 360Learning, Smartling, and more. I'm optimistic about building for the future of content and organic growth, and you can be a part of that.

Ping me with questions (or just drop an application).

Related Questions

What inspired Alex Birkett to start Omniscient?
How did Alex Birkett's experience at HubSpot influence his work at Omniscient?
What are some key strategies Alex Birkett uses for organic growth at Omniscient?
How does Alex Birkett balance his roles at Omniscient and other projects?
What are some notable achievements of Omniscient under Alex Birkett's leadership?
Alex Birkett
Alex Birkett, photo 1
Alex Birkett, photo 2
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Experience

Co-Founder at Omniscient since January 2019
Experimentation at Workato (April 2021 - May 2022), Growth Marketing Manager at ConversionXL (June 2015 - September 2017), City Manager and Content Strategist at LawnStarter (September 2014 - March 2015)

Location

Austin, Texas, United States