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Alex Mahadevan
Director of MediaWise at Poynter Institute
Alex Mahadevan is the Director of MediaWise at the Poynter Institute, where he focuses on media literacy, misinformation, and the integration of artificial intelligence in journalism. His work involves educating the public about critical media consumption and fact-checking practices.
Background and Experience
- Professional Role: As Director of MediaWise, Mahadevan leads initiatives aimed at enhancing media literacy among diverse audiences. He is also a faculty member at Poynter, contributing to discussions and projects related to AI in media.13
- Previous Experience: Mahadevan has a background in journalism and has served as a journalism educator, which informs his current efforts to combat misinformation and promote democratic engagement through informed media consumption.56
Interests and Activities
Mahadevan is particularly interested in the intersection of AI technology and journalism, exploring how these tools can enhance storytelling and fact-checking processes. He actively engages with global communities of fact-checkers, emphasizing collaboration and knowledge sharing in his field.24
Highlights
Between #AAJA AI sessions, I had to cover a brewing AI ethics scandal in the Cowboy State. Wyoming reporter CJ Baker investigated the us of AI-generated quotes by a competitor. It included fishy quotes from a game warden and an incorrect title of the American Meteor Society's "fireball coordinator" (no, he's not a doctor or astronomer).
Had a great first day at #AAJA chatting about Poynter’s work on the ethics of AI in the newsroom. Super insightful stuff from Dian Zhang, Priyanka Vora and Brian Cheung. And thanks Prabha N. so much for the opportunity.
Some key takeaways from the smart panelists:
• Priyanka laid out one of the best frameworks I’ve seen to guide your newsroom’s use of generative AI based around three questions: Is GenAI empowering your newsroom and the audience it serves? Is GenAI eroding the trust your newsroom has built with the audience? Ask your audience whether they are fine with the use of GenAI in certain newsroom operations?
• With that out of the way — embrace being lazy (with caution), Dian explained. Tools like Otter.ai, ChatGPT, Dataminr (h/t Andrew Tran) will do the boring stuff for you and make you productive. I like to say it can turn any journalist into a data journalist — which is the best outcome I can think of for generative AI in the newsroom.
• And to guide all of this, newsrooms need to AI ethics policies that encourage transparency, accuracy, audience service, privacy and exploration. Lucky for you, Poynter JUST updated our free template for any newsroom. When you use generative AI in your work, you should disclose it — and be specific. Tell the audience why and what tool — and ALWAYS provide a feedback link.
• I am still seeing websites not watermarking AI images. Cutline won’t cut it. If Google indexes an image you’re reporting on, you are doing as much harm as the disinformer.
• Start thinking about strategies to protect your IP. A columnist in the audience mentioned pink slime sites re-arranging her stories out of context. It’s actually scared sources out of providing quotes! Here’s where AI literacy comes in: Explain to your audience why they should always look for your byline and outlet, and check the URL.
• The audience had questions about deepfakes and fact-checking. Fortunately, many signatories of the International Fact-Checking Network are already experimenting with generative AI to fact-check claims and debunk deepfakes.
Overall, it was good to see so many hands up when I asked whose newsrooms had AI policies, but it seemed clear there was still hesitance to use the tools. More work to do!
Fantastic kickoff to my first AAJA. Oh yeah, and got to catch up with my old buddy Hari Sreenivasan and swap family WhatsApp stories. As one does at AAJA.
Check out Poynter's updated AI ethics guide: https://lnkd.in/epVSaBwB
