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Alex Salkever
Chief Marketing Officer at Vionix Biosciences and Author with a Background in Tech and Marketing
Alex Salkever is the Chief Marketing Officer at Vionix Biosciences, a position he has held since September 2023. Based in the San Francisco Bay Area, he is recognized for his extensive experience in marketing and product management across various sectors, particularly in technology.
Professional Background
- Current Role: As CMO at Vionix Biosciences, Salkever leads marketing strategies and product development efforts.
- Previous Experience: He has held significant roles including:
- Vice President of Marketing and Communications at Mozilla (2016-2017)
- Chief Marketing Officer at Silk.co, where he drove substantial growth (2014-2016)
- Consulting CMO at The Linux Foundation, focusing on product marketing and developer engagement (2017-2018).
Writing and Authorship
Salkever is also an award-winning author, known for his books on technology and its societal impacts. His notable works include:
- "Your Happiness Was Hacked", which discusses the influence of technology on mental well-being.
- "The Driver in the Driverless Car", a finalist for the Financial Times/McKinsey Book of the Year Award.
Education
He holds a Bachelor’s degree with high honors in Political Science from the University of California, Santa Barbara, and has completed coursework at Johns Hopkins University. Additionally, he has a certification in Full Stack Web Development from Free Code Camp.
Personal Interests
Beyond his professional endeavors, Salkever is a father, coach, and surfer, with interests in coding and corporate innovation consulting related to exponential technologies. He is also a contributor to publications like Fortune and Foreign Policy.1
Highlights
Scott Galloway, are you listening? These are Millennials (a generation or two older) than "kids today" but it's amazing how a few decades, some hard work, and adaptation to the economy can turn an entire generation around.
Back when Vivek Wadhwa and I wrote our book "Your Happiness Was Hacked" we covered how online dating reinforced the bad biases and was not a a great way to meet your other. Lots of people benefitted from the apps, but they tended to restrict your pool of matches too much and focus our perceptions on flat, 2D images and static descriptions. Yes, people would meet, but the profiles set a tone and caused early and aggressive filtering based often on superficial characteristics.
Worse, the apps reinforced the worst comparative behaviors of social media rather than allowing us to see people as they really are. (There is some really interesting research that shows that people's perceptions of the attractiveness of others can change based on their personalities, for example.) The dating apps obliterate that. Turns out we were right. Dating apps have "...hit a wall," according to NYT. Growth has stalled, people don't want to pay, and there is a growing movement to return to IRL ways of meeting (sometimes IRL speed dating, etc.). Many people simply don't want to use the apps anymore for various reasons. Dating apps have their place, but I am so glad to see people moving back to IRL. You cannot capture the essence of a soul in an app profile and you risk ruling out so many amazing people if you strictly live in dating apps.
