Sign In

Alexander Petersen

Co-Founder & CEO at LAIBA Beverages

Alexander Petersen is a Danish entrepreneur and the Co-Founder & CEO of LAIBA Beverages, Asia's first luxury handcrafted bottled cocktail brand.12 He founded LAIBA Beverages in August 2017 in Shanghai, China, and led the company until December 2022.2

Petersen's career highlights include:

  1. Forbes 30 Under 30 recognition in China 2021 (Retail, E-commerce & Consumer Technology) and Asia 2021 (The Arts).2
  2. Founder & Group CEO of Signature Cocktail Co. since January 2023.2
  3. MBA from Shanghai Jiao Tong University (2017-2020).2
  4. Bachelor of Commerce in Finance from The University of British Columbia (2009-2013).2

During his MBA studies, Petersen launched LAIBA Beverages with his roommate, applying his business knowledge directly to the startup.3 The company expanded internationally, offering cocktails on airlines, cruise ships, luxury hotels, and restaurants, with online stores in the UK and Singapore.3

Petersen is fluent in Chinese, Danish, and English, and has experience in global markets, particularly in Asia.2 His entrepreneurial journey showcases his ability to identify market opportunities and scale businesses in the beverage industry.

Highlights

How I Launched A Beverage Startup During My MBA
How I Launched A Beverage Startup During My MBA
Apr 8 · empirics.asia
Alexander Petersen, Co-Founder & CEO at LAIBA Beverages
Alexander Petersen, Co-Founder & CEO at LAIBA Beverages
Jan 1 · cfaw.com
Selling Your Business | Los Angeles | Alexander Petersen

Related Questions

What inspired Alexander Petersen to start LAIBA Beverages?
How did Alexander Petersen's background influence his entrepreneurial journey?
What are some unique features of LAIBA Beverages' cocktails?
How does LAIBA Beverages ensure the quality and consistency of its cocktails?
What awards has LAIBA Beverages won?
Alexander Petersen
Alexander Petersen, photo 1
Alexander Petersen, photo 2
Add to my network

Location

Jing'an District, Shanghai, China