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Alex Purdy
Global Head of Digital Product | Integrated Services | Ford Motor Company
Alexander Purdy, also known as Alex Purdy, is the Global Head of Digital Product Management and Executive Director at Ford Motor Company, a position he has held since March 2022.2 He is responsible for leading Ford's digital product management and delivering solutions for retail and commercial customers.2
Purdy joined Ford in May 2020 as the Head of Digital Product for Model e, a newly created division of the company.1 In this role, he was tasked with planning digital products for customers, technologies, and services for Ford's embedded software and hardware portfolios.1
Prior to his tenure at Ford, Purdy had a diverse career in technology and agriculture:
- He founded and led John Deere Labs, establishing the company's first location in Silicon Valley.12
- At John Deere, he also served as Director of Precision Agriculture Technology, focusing on strategy and business development.2
- Purdy worked at The Boston Consulting Group in various roles, including Principal and Project Leader.2
- He began his career in investment banking at Scotiabank.12
Purdy's educational background includes:
- An MBA with high distinction from Harvard Business School, where he was recognized as a George F. Baker Scholar.12
- A Bachelor of Arts degree in Honors Business Administration from the University of Western Ontario's Richard Ivey School of Business.12
His expertise spans areas such as digital product management, precision agriculture, artificial intelligence, and business strategy.12
Highlights
Come and join our team! After promoting my last Admin Rae, we are looking for someone amazing, thoughtful, and motivated to lead the charge on Ford's transformation. #JoinOurTeam #CareerOpportunity
https://lnkd.in/eA6gBmgt
Excited to see Ford featured in @Apple's #WWDC24 keynote. The redesigned Control Center on iPhone and iPad brings new levels of customization and easier access to frequently used controls. With the FordPass app, vehicle owners will have another way to quickly access key features like climate control, right from the Control Center.
The redesigned Control Center will be available in iOS 18 and iPadOS 18 later this fall. Frequently used controls will also be available from the Lock Screen and with the Action Button on iPhone 15 Pro and iPhone 15 Pro Max.
Learn more here https://lnkd.in/eCRqbsrZ
Excited to be brining value to our customers across our vehicles, every day.

