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Alex Rose

Co-Founder of Let's Do This

Alexander Rose is a prominent entrepreneur and the Co-Founder and COO of Let's Do This, a leading online marketplace for mass participation sports events. He has been instrumental in shaping the company since its inception in 2017, after identifying a gap in the market for easy access to endurance events like marathons and triathlons. Let's Do This aims to simplify the process of discovering, booking, and participating in such events, boasting over 15,000 listings on its platform.132

Background and Education

Rose graduated from the University of Cambridge with a Master’s degree in Chemical Engineering and Management. His educational background laid a strong foundation for his analytical and managerial skills, which he later applied in his entrepreneurial ventures.13 Before founding Let's Do This, he worked as an associate at Oliver Wyman, a global management consulting firm, from 2013 to 2016.13

Career Highlights

  • Let's Do This (2017 - Present): As COO, Rose oversees operations and strategic direction, focusing on enhancing user experience and expanding the platform's reach within the endurance sports community.
  • Oliver Wyman (2013 - 2016): In this role, he gained valuable insights into business strategy and operations, which he later leveraged to build his startup.

Vision for Let's Do This

Rose's vision for Let's Do This is to inspire more people to engage in physical activities by providing a seamless platform that connects them with various events. The company not only facilitates bookings but also offers personalized recommendations and training tips, aiming to create a holistic experience for users.234 Under his leadership, Let's Do This has attracted significant investments from notable figures in the sports industry, including Serena Williams and Usain Bolt.3

In summary, Alexander Rose is a dynamic leader in the sports technology sector, dedicated to making endurance sports more accessible through innovative digital solutions.

Highlights

Jun 7 · linkedin

Excited to announce that we've raised a $60M Series B led by Craft Ventures and Headline, and thrilled to welcome Jeff Fluhr and Jonathan Turner to the Board.

This is an amazing time for Let's Do This as we’re growing the endurance events industry we love across the US and UK, and building the online company that gets people offline.

I'm so grateful to Sam Browne, the whole Let's Do This team, and all of our brilliant partners that make this such an exciting and rewarding journey to be on.

Read more here: https://tcrn.ch/3ti7O4u

If you're interested in joining the team, we're hiring across a whole range of roles in London and Boulder, CO. https://lnkd.in/dxeH9cS5

Sep 6 · linkedin

Couldn't be more excited to announce our $5m seed round led by NFX and with investment from some of the greatest living athletes including Usain Bolt, Serena Williams, and Paula Radcliffe.

Sam Browne & I are insanely lucky to work with the best team in the world every day. We're already looking ahead to the next round and will be hiring across the company in the next 6 months, so please get in touch if you or someone you know is awesome and wants to join us. Bonus points for amazing software engineers, product managers or product designers.

Thank you so much to the countless people who have helped us get here. We're just getting started...🚀

#startups #technology #investment #joinus

Related Questions

What inspired Alex Rose to co-found Let's Do This?
How did Alex Rose and Sam Browne come up with the idea for Let's Do This?
What are some of the challenges Alex Rose has faced as COO of Let's Do This?
How has Let's Do This evolved since its founding in 2017?
What role did Alex Rose's education at Cambridge play in his career?
Alex Rose
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Location

United Kingdom