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Alexandra Steenbeek
Service Designer, MA Anthropology Student
Professional Background
Alexandra Steenbeek is an accomplished service designer with a diverse educational background and extensive experience in the design and research sectors. With a strong foundation in anthropology, Alexandra has developed a nuanced understanding of human behavior, which complements her technical skills in product design. Her professional journey has taken her through notable organizations such as Wunderman Thompson UK and NHS Scotland, where she has made significant contributions to various projects.
Starting her career as an Intern at ara Design, Alexandra quickly demonstrated her potential and was soon absorbed into roles that capitalized on her strengths. She advanced to become a Junior Service Designer at Wunderman UK, where she gained valuable insights into the world of service design. Her work at Wunderman Thompson UK further solidified her reputation as a leading figure in the industry. Alexandra remains passionate about creating user-centered solutions that enhance customer experiences.
Alexandra’s experience also extends to facilitation and research. As a Care Hackathon Facilitator at Snook, she collaborated with stakeholders to address complex care challenges through innovative design thinking processes. Her role as a Researcher and Workshop Facilitator at NHS Scotland highlights her ability to engage with multiple stakeholders and conduct in-depth research to inform design decisions.
Education and Achievements
Alexandra’s educational background lays a strong foundation for her design career. She earned a Master of Arts degree in Material and Visual Culture, Anthropology at University College London (UCL). This advanced study provided her with deep insights into the interplay between materiality and cultural practices, skills that are particularly valuable in service design.
Prior to her master's, Alexandra attained a Bachelor of Design with Honours in Product Design, achieving a commendable 2:1 from The Glasgow School of Art. This program equipped her with both practical and theoretical knowledge in design principles, focusing on the creation of innovative and user-friendly products. Her success in this rigorous academic environment reflects her dedication and talent in the field.
Alexandra also completed the International Baccalaureate Diploma at the prestigious International School Frankfurt (ISF), where she achieved an impressive score of 39 points. This achievement not only showcases her academic prowess but also underscores her ability to thrive in a multicultural and diverse setting.
Notable Achievements
Throughout her career, Alexandra has been recognized for her strategic thinking and her innovative approaches to service design. Her experience in conducting workshops and facilitating design challenges has made her a sought-after collaborator in the realm of service delivery and improvement. Alexandra's ability to translate complex requirements into cohesive design solutions has led to numerous successful projects that deliver real value to users and organizations alike.
Her work in healthcare design has been particularly impactful. By leveraging her research skills at NHS Scotland, Alexandra has contributed to initiatives aimed at enhancing patient care through better design and streamlined service delivery. Furthermore, her role as a Care Hackathon Facilitator demonstrated her ability to inspire creativity and collaboration among diverse groups to identify and solve real-world problems in health and social care.
Overall, Alexandra Steenbeek’s rich academic background, combined with her diverse professional experiences, positions her as a leader in the service design field. She continues to push boundaries and inspire others through her work, making meaningful contributions to the world of design and human-centered services.
