Suggestions
Alice Morgan
Making sure people with diabetes are heard
Alice Morgan is a highly skilled listener, storyteller, and strategist specializing in providing insights for individuals with diabetes and the medical professionals dedicated to their care. Her career in qualitative research is underscored by a passion for understanding the experiences of those living with diabetes, which aligns perfectly with the mission of her current organization, dQ&A. Dedicating herself to amplifying the voices of people living with Type 1 and Type 2 diabetes, Alice and her team have conducted thousands of insightful research sessions that highlight the unique testimonies of these individuals and the healthcare providers who support them.
As the Vice President of Qualitative Research at dQ&A, The Diabetes Research Company, Alice leads a dedicated team that possesses the unique ability to recruit quickly and accurately from an extensive panel of 12,000 individuals who live with diabetes. This robust network allows for the application of both classic and cutting-edge qualitative research methods, such as focus groups, one-on-one interviews, usability studies, ethnographies, and the creation of online communities. By using these methodologies, Alice is able to offer comprehensive insights that facilitate a deeper understanding of the experiences of individuals with diabetes and improve health outcomes through informed strategies.
Alice's professional journey is marked by her dedication to qualitative research and her strategic vision for enhancing the lives of those with diabetes. Before joining dQ&A, she held significant roles that showcased her expertise and leadership in the field. As a Senior Qualitative Strategist at Doyle Research Associates, a division of 20-20 Research, she honed her skills in qualitative data analysis and contributed to a variety of projects focused on healthcare research. Her role as the Principal and Owner of Alice Morgan Research allowed her to further delve into independent consulting, offering tailored research services that catered to the specific needs of her clients. This entrepreneurial venture reflected her commitment to deliver precise and actionable insights based on deep qualitative analysis.
Alice's earlier experience also includes serving as Vice President at Morpace and Program Director at CFI Group, where she developed methodologies that enhanced research processes and improved client outcomes. Her ability to navigate complex environments and extract meaningful narratives from data highlights her prowess as a researcher and storyteller.
