Sign In

Alicia B.

Head of Demand Generation at Headway

Alicia B. is a Marketing professional with a strong background in working with businesses to enhance their marketing strategies. She helps businesses at various stages of the marketing maturity curve to develop tailored initiatives for growth. Alicia's expertise spans across Marketing Automation, Marketo, Salesforce, Marketing Operations, Customer Marketing, and more. Her skill set includes Business Process Analysis, Demand Generation, Lead Generation, Data Management, Email Deliverability, Content Marketing, Lead Scoring, Lead Nurturing, Lead Lifecycle, and Reporting and Analytics. She is also proficient in Microsoft Dynamics. Alicia studied at the University of California, Berkeley, and has held key roles in renowned organizations like Headway, Asana, Autodesk, and Marketo. Additionally, she has actively contributed as a Board Member at Foster Youth Rising and gained hands-on experience through roles like Demand Generation Intern, Social Media Marketing Coordinator, Marketing Intern, Site Director, and Tutor.

Alicia B.
Add to my network

Location

San Francisco, California, United States