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Alicia Overby

Owner, Baby Elephant Ears, Inc.

Alicia Overby is the founder and president of Baby Elephant Ears, Inc., a company that produces infant support pillows.14 She created the product in 2005 out of parental concern when her second child was experiencing discomfort as an infant.1 Unable to find a suitable product on the market, Alicia crafted her own infant support pillow to provide proper neck, head, and back alignment for her baby.1

Baby Elephant Ears was not initially created with financial motives, but rather as a solution to a personal problem.1 The company's flagship product, the Baby Elephant Ears pillow, is designed to aid in a baby's spinal and neck alignment, particularly useful in various baby gear such as bouncy chairs, swings, strollers, and car seats.5

Alicia describes herself as an "unintentional entrepreneur".3 She is a wife and mother of four children.4 Her experience as a parent directly influenced the development of her product and the growth of her company. Baby Elephant Ears has since become a successful business, with Alicia speaking about small businesses in the United States.2

Highlights

Oh What a Night - Baby Elephant Ears
Jan 2 · kare11.com
Mom creates pillow for colicky baby, builds company | kare11.com
May 16 · youtube.com
Alicia Overby on Small Businesses in U.S. - YouTube
Alicia Overby on Small Businesses in U.S. - YouTube

Related Questions

What inspired Alicia Overby to create Baby Elephant Ears?
How did Alicia Overby's personal experience with her baby lead to the creation of the product?
What challenges did Alicia Overby face when starting Baby Elephant Ears?
How has Baby Elephant Ears evolved since its inception in 2005?
What makes Baby Elephant Ears unique compared to other infant support products?
Alicia Overby
Alicia Overby, photo 1
Alicia Overby, photo 2
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Location

Cambridge, Minnesota, United States