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Alison Boyle
Helping entrepreneurs turn LinkedIn connections into clients without being sleazy or spammy through positioning and launching high value offers. Ask me about my Market Aim Launch programme.
Alison Boyle is a marketing strategist and funnel expert with extensive experience in the digital marketing industry.3 She is currently working at LA Marketing, where she specializes in helping experts, coaches, and consultants build effective marketing funnels that integrate with their LinkedIn strategies.3
Professional Background
Alison has spent over 20 years in the marketing field.4 She started her entrepreneurial journey by building simple websites for local businesses, which eventually led to her founding LA Marketing.4 As a systems and automation expert, Alison has worked with successful businesses for the past 10 years, designing and implementing automation and systems to improve their operations.2
Expertise and Services
Alison's expertise lies in several key areas:
- LinkedIn Strategy: She helps professionals optimize their LinkedIn profiles to generate leads and attract clients.13
- Marketing Funnels: Alison specializes in creating and implementing marketing funnels that convert leads into customers.
- Online Course Creation: She assists coaches and consultants in developing, marketing, and launching their online courses.
- Automation: With her background in systems and automation, Alison helps businesses streamline their marketing processes.2
Public Speaking and Content Creation
In addition to her consulting work, Alison is active in sharing her knowledge through various platforms:
- She hosts webinars, such as the "Freedom To Grow" webinar, where she shares her marketing insights.4
- Alison has been featured as a guest on podcasts, discussing topics like digital marketing strategies and the art of listening in customer service.56
Alison Boyle's LinkedIn username is alisonboyle, where professionals can connect with her and learn more about her services in digital marketing and business growth strategies.3
Highlights
I'm being vulnerable today...
About a topic that few talk about (but many think about).
It came up in a 1-2-1 conversation I had yesterday with George, one of the TOP copywriters in the world.
(He makes $millions just with his writing - such a smart guy).
Anyhow, we got onto the topic of “age” and demographics.
Now, before I carry on, I just want to add that I’ve been in the marketing game for 20+ years, in direct response marketing for 6 years and specifically on LinkedIn for about 2 years.
(𝘺𝘦𝘱, 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘵𝘦 𝘰𝘱𝘱𝘰𝘴𝘪𝘵𝘦 𝘵𝘰 𝘵𝘩𝘦 “𝘣𝘳𝘰-𝘮𝘢𝘳𝘬𝘦𝘵𝘦𝘳𝘴” 𝘺𝘰𝘶 𝘴𝘦𝘦 𝘰𝘯 𝘍𝘉 𝘪𝘯 𝘧𝘳𝘰𝘯𝘵 𝘰𝘧 𝘵𝘩𝘦𝘪𝘳 𝘭𝘢𝘮𝘣𝘰𝘴 𝘰𝘯𝘦 𝘮𝘪𝘯𝘶𝘵𝘦 𝘢𝘯𝘥 𝘨𝘰𝘯𝘦 𝘵𝘩𝘦 𝘯𝘦𝘹𝘵.. 𝘶𝘨𝘩𝘩).
I’ve also run my marketing agency, worked with 100’s of clients and I’ve now pivoted to teach and coach everything I’ve learned.
It’s a natural progression, right?
But society casts a shadow over the later years in life and we can be perceived as too old, whereas in fact we’re at a significant age to embrace doing exactly what we want to do.
𝘊𝘢𝘭𝘭 𝘮𝘦 𝘰𝘶𝘵 𝘪𝘧 𝘺𝘰𝘶 𝘥𝘪𝘴𝘢𝘨𝘳𝘦𝘦?
You could call it “a better second half”.
And that’s EXACTLY what George and I were talking about.
This is a “hidden” market that no-one is talking about. I’m simply being brutally honest.
Now that I’m older (maybe I’ll share my age in another post) without realising it I’ve embraced my own better second half!
Most people who are aged 50+
-- Have already worked for 30 years of their life, -- Maybe not always doing what they wanted to do -- Kids now grown up doing their own thing -- Now it’s “their” time to do their own thing.
And share their wisdom with the world building a lifestyle business they’ve always dreamed of.
-- You've gained so much expertise -- You've gained all the knowledge -- And for sure you have the skills
But you don’t yet know how to get your lifestyle business off the ground and get clients online.
Or, maybe you’ve tried and haven’t got the traction you’ve wanted?
So let me ask you this -
-- Are you ready to embrace your “better second half” ? -- Ready to create your business doing EXACTLY what you want to do?
If that's you - join me for my LinkedIn Masterclass this Thursday and I’ll show you exactly how you can do it!
Book your spot here. https://lnkd.in/gAheUKbk
PS: Pic of me and my son after clearing out his garden!
When Tim came to me, he'd been struggling to get his coaching business off the ground.
Imagine how terrified he was to invest in support?
His main income was from his seasonal business, and he wanted to switch it to a more stable coaching business.
It was a risk for him, as our initial conversation (one year prior) was that he was going to go it alone.
A year later, and nothing had changed.
He was too focused on the process.
But this time was different. He came to the realisation he couldn't do this on his own. He knew he needed help.
Turns out it was his best decision.
He works in the hospitality sector and his goal is to get into Michelin star pubs and restaurants.
I was able to shift his thinking (and his language) to become more benefit driven.
-- Less complexity -- More simplicity
And the result is he now has a client at one of Tom Kerridge's Michelin star restaurants
...and has an inbound enquiry from one of Heston Blumenthal's Michelin star restaurants.
He's no longer stuck trying to go alone and figure it out.
Instead he has clarity and is now working strategically.
Now he's celebrating himself 🥂
If you'd like to know the process I took him through to achieve this, I'm sharing it on my free LinkedIn Masterclass next Thursday.
You can save your spot here: https://lnkd.in/gAheUKbk
