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Alison Sparico

Events & Experiences at Google

Alison Sparico is a seasoned Brand Experience, Marketing, and Retail Professional with a wealth of experience spanning 12 years in the industry.

Alison is recognized for her exceptional leadership skills and her ability to collaborate across functions to craft and implement impactful direct-to-consumer experiences.

Her expertise lies in Management, Events & Programming, Integrated Marketing, and Strategic Partnerships, making her a multifaceted professional in the field.

Alison completed her Bachelor of Arts degree in Communication Studies at Vanderbilt University and also participated in a Winston Churchill Maymester focusing on Communications Studies during her academic journey.

Throughout her career, Alison has held several key positions at renowned organizations. She served as the Executive Producer for Events & Experiences at Google and previously held the role of Business Lead for Hardware Experiences at the same company.

Prior to her time at Google, Alison enriched her experience at Samsung Electronics America, where she held roles such as Senior Manager for Retail & Brand Experience Marketing and Manager III for Brand Experience Marketing.

Additionally, Alison has contributed her talents at LVMH as a Manager for Education & Events and as a Coordinator for Sales & Education. She has also worked at Show Dog Nashville and Warner Bros. Records in marketing and promotions roles.

Alison's career journey began as a Corporate Communications Associate at Warner Music Group, showcasing her versatility and adaptability in different facets of the industry.

Alison Sparico
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Location

Los Angeles, California, United States