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Alison Zarrella

Vice President of Integrated Marketing at The Venetian Resort Las Vegas

Alison Zarrella is the Vice President of Integrated Marketing at The Venetian Resort Las Vegas.134 She is also recognized as one of the Top 50 Women Leaders in Hospitality for 2023.7

Career::

  • Vice President of Integrated Marketing at The Venetian Resort Las Vegas: Zarrella has held this position from May 2019 to the present.1
  • Executive Director | Social Media & Content at The Venetian Resort Las Vegas: She was the Executive Director of Social Media & Content from August 2017 to May 2019.1
  • Director of Social Media Marketing at Let's Rally: Prior to her time at The Venetian Resort, Zarrella worked as Director of Social Media Marketing at Let's Rally from August 2013 to August 2017.1
  • Social Media Manager at The Cosmopolitan of Las Vegas: She was the Social Media Manager at The Cosmopolitan of Las Vegas from June 2011 to August 2013.1
  • Copywriter and Social Media Specialist at Zipcar: From June 2010 to June 2011, she worked as a Copywriter and Social Media Specialist at Zipcar.1
  • Author at The Facebook Marketing Book from O'Reilly: Zarrella co-authored "The Facebook Marketing Book" from O'Reilly, from January 2010 to January 2011.12
  • Interactive Copywriter & Social Media Strategist at Digitas: She worked as an Interactive Copywriter & Social Media Strategist at Digitas from February 2009 to June 2010.1
  • Interactive Online Copywriter & Social Media Marketer at Advanced Media Productions: Earlier in her career, she was an Interactive Online Copywriter & Social Media Marketer at Advanced Media Productions from June 2006 to January 2009.1

Education::

  • Zarrella attended Boston University from January 2003 to January 2006, earning a Bachelor of Science (B.S.) degree.1

Skills::

  • Alison Zarrella has a wide range of skills including leadership, brand development, social media marketing, copywriting, and SEO copywriting.1 She is also proficient in SEO, online marketing, blogging, content development, social networking, advertising, and writing.1 Her expertise extends to web content, email marketing, integrated marketing, press releases, digital marketing, marketing, newsletters, public relations, SEM, digital strategy, YouTube, social media strategy, social media consulting, content strategy, and web marketing.1

Zarrella is active on LinkedIn, where she shares posts about advertising, marketing, and digital marketing.3568

Related Questions

What are some of Alison Zarrella's most notable achievements in integrated marketing?
How has Alison Zarrella's career evolved since she started at The Venetian Resort Las Vegas?
What strategies does Alison Zarrella use to enhance brand development at The Venetian Resort Las Vegas?
Can you share some examples of successful social media campaigns led by Alison Zarrella?
What advice does Alison Zarrella give to new businesses starting out on social media?
Alison Zarrella
Alison Zarrella, photo 1
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Location

Las Vegas, Nevada, United States