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Allie Snodgrass

Retail Media Manager | MBA Graduate | Vanderbilt University- Owen Graduate School of Management | Marketing and Operations

Allie Snodgrass is a recent MBA graduate from Vanderbilt University's Owen Graduate School of Management with a focus on marketing and operations.

With a background in digital marketing, media strategy, budget planning, competitive analysis, and audience communication, Allie is skilled in various aspects of marketing.

She is known for her enthusiasm for learning and her collaborative approach as a team player, seeking to leverage her analytical and leadership abilities to drive successful global outcomes.

Allie's industry experience spans across Consumer Packaged Goods (CPG), Entertainment, Retail, Financial, and Travel sectors.

She holds a Master of Business Administration (MBA) in Operations & Marketing from Vanderbilt University, a Bachelor of Arts and Science in International Business from Illinois State University, and has studied Business at ESSCA.

Allie has worked in various roles, including Campaign Manager at Walmart Connect, Brand Management Intern at E. & J. Gallo Winery, Paid Media Contractor at Mindshare, Senior Manager at Wpromote, and more.

Her expertise lies in areas such as media strategy, paid social, search and social, and marketing operations.

Allie's passion for understanding consumer behavior and creative problem-solving drives her towards achieving sustainable global results in her career.

Allie Snodgrass
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Location

Chicago, Illinois, United States