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Allison Luvera

Founder | Wine Industry Leader | Wharton MBA

Allison Luvera is an award-winning entrepreneur and brand marketing leader who co-founded and serves as the CEO of Juliet Wine.13 She has 15 years of experience in the industry and is known for disrupting the $65B wine market with her mission-driven company.3

Career Highlights

  • Co-Founder & CEO of Juliet Wine (2021 - Present)1
  • Previously worked at Pernod Ricard USA as Director of Luxury Marketing (2015 - 2018)1
  • Held marketing positions at InStyle and Vogue1

Education and Certifications

  • MBA from The Wharton School3
  • BS in Finance from Boston College3
  • WSET Level 2 Certification in Wine3

Entrepreneurial Success

Luvera raised $3.5 million for Juliet Wine, focusing on creating a high-end boxed wine product.4 The company's innovative approach includes:

  • Sustainable production in California's Santa Barbara Region2
  • Eco-friendly packaging with a take-back program for recycling2
  • A unique "Eco-Magnum™" design containing 10 glasses of wine, staying fresh for four weeks after opening2

Additional Roles

  • Founding member of the Alternative Packaging Alliance3
  • Former VP, Board of Directors for UN Women USA-NY (2016 - 2018)13

Allison Luvera's LinkedIn username is indeed allisonluvera.13

Highlights

Aug 23 · linkedin

One thing we hear regularly from Juliet Wine customers is that they love a spritz cocktail! So we dreamed up something fun for them...

We are thrilled to unveil our latest collab, a Rosé Spritz Kit that offers everything you need to make delicious, low-sugar spritz cocktails at home. We partnered with SAYSO, a women-owned brand that has reimagined craft cocktail mixers, to offer a limited edition kit including their new Skinny Hibiscus Cosmopolitan flavor and Juliet Rosé.

Thank you to Alison (Nathanson) Evans for working on this with us Lauren De Niro Pipher (and to Katie Dunn for introducing us)!

We have a limited number available, so purchase before they sell out ⬇️

Jul 30 · linkedin

It's never too early to start planning for the holidays! 🎄 Sharing our 2024 Corporate Gift Guide that showcases the range of offerings we have to make your gifting needs turnkey this holiday season.

Juliet Wine has been called the ideal holiday gift by everyone from Food & Wine and Bon Appetit, to ELLE Magazine and Forbes for a few good reasons:

🎁 Giving a gift that is sustainable and women-owned shows that you align with values that many employees and clients prioritize.

🎁 No gift wrap needed! Juliet's signature Eco-Magnum is a gift box unto itself, maybe just add a bow on top if you're feeling fancy!

🎁 It's priced to fit the <$50 gifting sweet spot.

The Juliet Wine team is here to help facilitate custom and bulk orders, just email us at [email protected] for more info!

cc: Lauren De Niro Pipher

Related Questions

What inspired Allison Luvera to transition from fashion to the wine industry?
How did Allison Luvera's experience at Pernod Ricard influence her approach to Juliet Wine?
What challenges did Allison Luvera face during the development of Juliet Wine's proprietary packaging?
How did Allison Luvera's role at UN Women USA shape her leadership style at Juliet Wine?
What strategies did Allison Luvera use to raise $3.5M for Juliet Wine?
Allison Luvera
Allison Luvera, photo 1
Allison Luvera, photo 2
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Location

New York, New York, United States