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Allison Rand

Global Experiential Marketing & Entertainment / Talent Partnerships

Allison Rand is a seasoned and innovative marketer with a diverse skill set in Sponsorships/Brand Partnerships, Live and Digital Experiential Marketing, Talent Negotiations, and Portfolio Strategy. With a background in marketing and communications, Allison has established herself as a dynamic leader known for building brand value and making a significant cultural impact.

Allison Rand pursued her education at the University of Pennsylvania - The Wharton School, where she studied Bachelor of Science (BS) in Marketing and Communications. She also expanded her knowledge in Business/Commerce, General at the University of New South Wales, showcasing a strong academic foundation to support her professional endeavors.

Having held key positions in renowned organizations, Allison Rand currently serves as the Head of Experiential Marketing & Talent Partnerships at Walmart. Her previous roles include Director, Entertainment Partnerships & Experiences, Senior Manager of Sponsorships & Entertainment Partnerships, and various other roles at American Express. Additionally, she gained valuable experience during her tenure as a Marketing Intern at Comcast and Summer Marketing Intern at CBS Corporation.

Allison Rand
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Location

Brooklyn, New York, United States