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Amanda Berkey

Data-centric Marketer, Connector, Community Leader

Amanda Berkey is a seasoned marketer with a focus on product marketing and community management within the tech industry. She has notable expertise in digital marketing strategy, go-to-market strategies, and content marketing.

During her tenure at ExactTarget/Salesforce Marketing Cloud, Amanda successfully expanded the ExactTarget Communities program to over 30 groups. She also initiated a weekly Twitter chat that attracted an average of 60 users per week, showcasing her commitment to audience engagement and customer success.

Amanda's core competencies encompass a wide range of marketing aspects including marketing strategy, competitive analysis, brand management, global marketing, product marketing, social media, team leadership, revenue growth, market research, new product launches, communications, and community management.

Education-wise, Amanda pursued a B.A. in Speech Communications at San Francisco State University. Throughout her career, Amanda held various key positions in renowned organizations like Salesforce, ExactTarget, Flexera Software, Macrovision Corporation, Ameriprise Financial, Network General, McAfee Inc., and Nortel Networks.

Amanda Berkey
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Location

Indianapolis, Indiana, United States