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Amanda Malko

3X CMO I Ex Mailchimp, G2, Dentsu 360i I Tech advisor with multiple exits

Amanda Malko is an accomplished marketing leader with extensive experience in various high-profile roles. She served as the Head of Partner Programs & Marketing at Mailchimp from February 2019 until March 2021, during which time she focused on marketing, partnerships, product, and design initiatives before the company was acquired by Intuit.1

Professional Background

  • Current Roles:
    • Advisor at G2 since February 2023.
    • Chief Marketing Officer at G2 from March 2021 to February 2023.
    • Advisor & Executive Ambassador at Pavilion since May 2022.
  • Previous Experience:
    • Founder & Principal Consultant at GrowthWave Consulting (June 2017 - December 2018).
    • Chief Marketing Officer at Tongal (January 2016 - May 2017).
    • Chief Marketing Officer at 360i (2007 - 2015), where she led marketing, partnerships, and sales until the company was acquired by Dentsu.

Malko has a strong track record of leading cross-functional teams to drive revenue growth and has been involved in multiple successful exits in her career.1 She is based in Atlanta, Georgia, and is recognized for her expertise in both B2B and B2C marketing strategies.

Highlights

Aug 30 · linkedin

I often see leaders struggle with what feels to them like a binary choice: being nice vs setting & holding their team accountable to ambitious goals.

The reality is, kindness - coupled with setting ambitious goals and firm boundaries - are all critical elements of great leaders.

Yet too often, we equate being "nice" with being easy on people. In fact, this is very much a trap - and it's incredibly unkind, especially to high-performing ambitious people.

If you really want to be nice as a leader, then care personally about those you work with - their lives, their goals, and what interests them. And find ways to align what the business needs with what they can achieve and feel passionate about. Then hold them to high standards and support / coach them to get there.

Kindness and striving are equally at the root of every great leader I've worked with or observed. They are not binary - they are complimentary.

In my own life, I've been called both "too nice" and "a bull." In both cases, they were not compliments (and let's be honest, likely somewhat gendered). It took me awhile to realize that they were in fact, two sides of the same coin.

We can be nice and care deeply, while also striving for the best possible outcomes for our teams and companies.

Don't listen to people who tell you that being nice and being high-achieving are mutually exclusive.

Aug 22 · linkedin

Want to learn from and network with the top female CXOs in B2B tech?

Join me in Austin, Texas on October 14 for Pavilion's first-ever Women's Summit.

This invitation-only event will bring together 100 leading female go-to-market executives for a day of education, peer learning, and structured networking.

We'll be covering topics including:

⭐ Leadership skills

⭐ First-team mentality

⭐ Financial fluency

⭐ Securing board seats

As a bonus, this event leads right into Pavilion's GTM2024 conference, so if you come for one, you can make the most of your trip and stay for both!

I am thrilled to be on the organizing committee for this event as Pavilion's events never disappoint - the education and networking with CROs, CMOs, and top B2B leaders is unmatched.

Apply to attend before this event reaches capacity 👇 https://lnkd.in/eEapPZfe

#womenssummit #gtm2024

Related Questions

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Amanda Malko
Amanda Malko, photo 1
Amanda Malko, photo 2
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Experience

Advisor at Thinkific
Chief Marketing Officer at G2 (March 2021 - February 2023), Head of Partner Programs & Marketing at Mailchimp (February 2019 - March 2021), Chief Marketing Officer at 360i (2007 - 2015)

Location

Atlanta, Georgia, United States