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Amber Roberson
Chief Commercial Officer
Professional Background
Amber Roberson is an accomplished and tenacious Executive Sales Leader who has built a stellar reputation for consistent high performance in outcome-based selling. With a keen eye on results, she excels in building high-performing teams and cultivating a culture of trust within organizations, which is pivotal in today’s competitive business landscape. Her extensive experience spans across various sectors, particularly in sales strategy, account management, and digital engagements, making her a sought-after expert in cross-functional sales initiatives.
In her role as the Chief Commercial Officer at PaR Systems, Amber has played a vital role in driving company strategy and leading the sales division to unprecedented success. Prior to her current position, Amber demonstrated her sales acumen as the Senior Vice President of Sales at PaR Systems. Here, she was instrumental in developing and executing sales strategies that significantly boosted revenue growth and market penetration.
Amber’s illustrious career is marked by her tenure at GE Additive, where she served as the Americas Sales General Manager. Her leadership in this position was characterized by a robust focus on client relationships and territory management. Amber was previously the Senior Managing Sales Director for the Central Zone at GE Additive, where her focus on capital sales was pivotal in establishing the company’s market leadership.
Amber's comprehensive knowledge and hands-on experience in enterprise sales were further honed through her previous roles at GE Healthcare, where she was the Sr. Client Director. In this capacity, Amber was responsible for managing key client accounts, leading teams, and negotiating high-stakes sales contracts. Her strategic mindset in her previous role as an Enterprise Sales IT professional catalyzed business growth and enhanced solutions for healthcare clients. Additionally, Amber showcased her entrepreneurial spirit as the Perioperative IT Solutions Sales Manager.
Starting her career at WebMD as an Account Executive in EMR, Amber laid the foundation for her exemplary journey in sales and account management, mastering the skills needed to navigate complex sales environments.
Education and Achievements
Amber Roberson pursued her higher education at Texas A&M University-Corpus Christi, where she earned both her Bachelor of Business Administration (BBA) and Master of Business Administration (MBA). This academic background not only provided her with robust theoretical foundations in business and sales management but also equipped her with practical insights that have proven invaluable in her professional journey.
Her commitment to professional development is evident in her pursuit of advanced education, and she actively seeks opportunities to expand her knowledge base and sales expertise.
Amber's leadership extends beyond corporate realms as she has also served as a Board Member at the Foundation For Prader-Willi Research, illustrating her dedication to giving back to the community and making a difference in the lives of others. This involvement showcases her commitment to social responsibility, reflecting the values and ethics she instills in her professional endeavors.
Notable Achievements
- Chief Commercial Officer at PaR Systems: In her current role, Amber has successfully transformed the company’s sales strategy and led her team to achieve record-breaking revenue.
- Senior Vice President of Sales at PaR Systems: Amber spearheaded key initiatives that significantly increased market share and solidified the company’s competitive edge.
- Multiple Leadership Roles at GE Additive: Amber's progression through various roles demonstrates her versatility and effectiveness in sales leadership, contributing to the scaling of the organization’s sales strategies.
- Board Membership at Foundation For Prader-Willi Research: Through her board membership, Amber has influenced educational and research initiatives that aid in the welfare of those affected by Prader-Willi Syndrome.
tags':['Executive Sales Leader','Sales Strategy','Account Management','Digital Engagements','Territory Management','Negotiations','Capital Sales','Texas A&M University-Corpus Christi','PaR Systems','GE Additive','GE Healthcare','Foundation For Prader-Willi Research','High-Performance Teams'],
