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Ameera Ahmed

Data & Analytics Leader | Digital Products & Strategy | Marketing Measurement | Privacy-Safe Tracking

Ameera Ahmed is a prominent figure in the fields of data analytics and digital strategy, currently serving as the Vice President of Analytics and Adobe Analytics Product Owner at Morgan Stanley. With over two decades of experience, she has developed a robust skill set that encompasses data strategy, marketing measurement, and privacy-safe tracking.

Professional Background

  • Current Role: Vice President of Analytics and Adobe Analytics Product Owner at Morgan Stanley.
  • Previous Positions:
    • Director of Analytics at Morgan Stanley.
    • Customer Intelligence, Social Media & Web Analytics at MetLife.
    • Digital Marketing Manager at Saavn.
    • Operations Officer at Initiative for a Competitive Milwaukee.

Education

Ameera holds a Bachelor of Business Administration (BBA) with a double major in Management Information Systems and Marketing from the University of Wisconsin-Milwaukee School of Business Administration. This educational foundation has significantly contributed to her analytical and strategic capabilities in her career.

Contributions and Advocacy

Ameera is not only focused on her corporate roles but also actively engages in initiatives aimed at leveraging data for positive societal impact. She serves as an advisor at Project Pluralist, where she works on developing organizational intelligence and innovative products that empower individuals to make informed decisions through data.

Her commitment to privacy and ethical data use is evident in her professional advocacy, as she has been a long-time champion of privacy standards within the analytics community.12

Highlights

Feb 28 · linkedin

Nichole Myers is a fun human to work with and #hiring!

Jan 8 · linkedin

I was inspired to write this article by a LinkedIn conversation with Tim Peterson at Digiday. The industry is not ready for the end of third-party cookies--and yet it's already here.

Marketing measurement is going to be a lot harder. And it's also going to be a lot better. I hope this gives insights into how companies can develop a privacy-safe measurement practice.

Related Questions

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Ameera Ahmed
Ameera Ahmed, photo 1
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Location

New York, New York, United States