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amy curtis-mcintyre

Former CMO, Airbnb

Amy Curtis-McIntyre is a seasoned marketing advisor currently working at Patricof Co (P/Co), a private equity firm that focuses on investments involving professional athletes. With over 30 years of experience in strategic marketing and communications, she has held significant roles in various high-profile companies, including JetBlue Airways, Airbnb, and Hyatt Hotels.

Professional Background

  • Current Role: At Patricof Co, Curtis-McIntyre is responsible for athlete activation and marketing strategies that leverage the influence of athletes to promote the companies in which P/Co invests. This includes initiatives like collaborating with athletes for advertising campaigns.13

  • Previous Experience:

    • JetBlue Airways: She was the founding Chief Marketing Officer, where she developed the brand platform and led marketing efforts that positioned JetBlue as a leading airline recognized for its customer service and innovative approach.2
    • Hyatt Hotels: Curtis-McIntyre served as Senior Vice President of Brand Communication, where she developed global brand strategies and advertising campaigns.2
    • Airbnb and Old Navy: Her roles at these companies further solidified her expertise in brand management and marketing communications.14

Education

Curtis-McIntyre graduated from the University of Massachusetts, where she began her career in marketing with Hill & Knowlton Public Relations in New York.

Impact at Patricof Co

Her work at Patricof Co is pivotal in connecting athletes with investment opportunities in consumer brands. By utilizing her extensive background in marketing, she aims to enhance brand visibility and engagement through athlete endorsements, thus driving growth for both the firm and its portfolio companies.13

Highlights

Private equity firm Patricof using athletes as investors, marketers
Jul 21 · pco.com
From the Playing Field to Wall Street | Patricof/Co
Jul 20 · nytimes.com
From the Playing Field to Wall Street - The New York Times
From the Playing Field to Wall Street - The New York Times
May 29 · newsroom.hyatt.com
HYATT NAMES AMY CURTIS-MCINTYRE TO KEY WORLDWIDE ...
Dec 1 · pco.com
Team - Patricof Co
Team - Patricof Co

Related Questions

What specific strategies has Amy Curtis-McIntyre implemented at Patricof Co?
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What are some notable marketing campaigns Amy Curtis-McIntyre has led?
How does Amy Curtis-McIntyre leverage her experience at Airbnb in her current role?
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Location

Belvedere Tiburon, California, United States