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Amy Guyotte

Strategic Marketing Executive and Brand Builder – Creating Value for Global and Local Markets - B2C & B2B

Amy Guyotte is a seasoned team leader with a strong track record of delivering business results through consumer insights-driven product development, brand positioning, and messaging across various industries and retail channels.

She has a deep expertise in brand management, new product development, life cycle management, integrated media planning, and leveraging consumer insights to drive successful campaigns and product strategies.

With a background in global brand foundations for both B2B and B2C brands, Amy excels in people development, S&OP processes, product financials, and working collaboratively in global teams.

Her educational background includes an MBA in Marketing from the University of Georgia - Terry College of Business, a BS in Management from the Georgia Institute of Technology, and Digital Marketing Training focused on Digital Marketing & Business Strategy.

Amy has held prominent roles in various organizations, including Director Global Brand Marketing at Salesforce, Career Coach and Leadership Trainer at The Luckie Guy Group LLC, Sr. Director Brand Strategy and Management at Equifax, and Director Brand Marketing & Brand Strategy at IBM's The Weather Channel.

Her diverse experience also includes positions such as Sr Manager Retail Media Partnerships at The Home Depot, Global Brand Development Manager at Kimberly-Clark, and Shopper Marketing Manager at Mizuno USA, among others.

Amy Guyotte's advanced skills in Excel, PowerPoint, AC Nielsen, NPD, IRI, and Edifice POS Databases complement her expertise in brand identity, brand positioning, and applying consumer insights to drive successful marketing strategies.

Highlights

Apr 1 · caionline.org
[PDF] Public Disclosure Copy (TAX - Community Associations Institute
Nov 9 · vedderprice.com
[PDF] 7th Annual Labor and Employment Law Conference - Vedder Price

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Amy Guyotte
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Location

Marietta, Georgia, United States