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Anand Madhavan

Digital Strategy Manager Web Analytics Management & Analysis - SEO SME - Marketing Strategist - KPI & Digital Measurement Modeling "Willing to ask, and answer the hard questions"

Anand Madhavan is a seasoned professional with over 15 years of experience in aligning digital strategies with business objectives to drive growth and success.

His expertise lies in developing digital measurement strategies that are closely tied to a company's core goals, identifying key performance indicators (KPIs) that impact business outcomes, and leveraging data analysis to generate valuable insights and recommendations to propel businesses towards their peak performance.

With a strong focus on various areas including Digital Measurement Modeling, Funnel Analysis, Web Analytics, SEO, PPC, Display Measurement, and Social Media Analytics, Anand possesses a diverse skill set to tackle complex challenges in the digital landscape.

Anand Madhavan holds a Bachelor of Business Administration (B.B.A.) degree in Business Marketing from the University of Nebraska-Lincoln, a Master of Business Administration (MBA) degree in International Business Management from the University of Nebraska at Omaha, and a Web Development Degree specializing in computer programming languages such as xHTML, CSS, SQL, Scripting, and XML from Metropolitan Community College.

Throughout his career, Anand has held key roles in renowned organizations, including being the Digital Strategy Manager at Gallup, Digital Analyst at IBM, Digital Product Manager at Union Pacific Railroad, and Senior Consultant at various IBM divisions.

His professional journey has seen him contributing significantly to digital analytics, client services, technical account management, and digital product development across a spectrum of industries.

Anand Madhavan's extensive experience spans across digital marketing, data analysis, web development, SEO, SEM, social media management, and more, making him a versatile professional with a deep understanding of the digital ecosystem and its impact on business success.

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Location

Omaha, Nebraska, United States