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Ananya Rao
Strategy Associate at Dentsu Webchutney
Ananya Rao is a dynamic communications graduate with a fervent dedication to research and planning within the field of communication and media studies. With a commendable academic record from the esteemed Manipal Academy of Higher Education, where she graduated with a Bachelor of Arts and achieved an impressive GPA of 8.12, Ananya is well-prepared to make her mark in the ever-evolving digital landscape.
Throughout her academic journey, Ananya developed a keen interest in leveraging digital mediums to their fullest potential. This passion for innovation and strategic communication has become a foundation of her career path. Her expertise lies not only in crafting compelling narratives but also in utilizing digital platforms to maximize outreach and effectiveness.
Ananya's professional career is characterized by a diverse range of roles that showcase her versatility and commitment to excellence in communication. Currently, she serves as a Strategy Associate at Dentsu Webchutney, where she plays a pivotal role in formulating strategic communication plans that resonate with target audiences. Her work at Dentsu Webchutney highlights her ability to merge creativity with analytical thinking in the fast-paced world of digital marketing.
Prior to her current position, Ananya gained invaluable experience through various internships. As a Communications Intern at the President and Medical Doctor Office at Bosch, she honed her skills in crafting internal communications and managing public relations efforts. Furthermore, her role as a Speaker Curator at Tedxmanipal showcased her ability to identify and nurture talent, selecting speakers who inspire and engage audiences.
Ananya also completed an internship in public relations at the prestigious agency Ogilvy & Mather, where she was responsible for assisting in the development of strategic communications that connect brands with consumers. Additionally, her editorial reporting internship at The Hindu provided her with a strong foundation in journalism, enhancing her skills in research, writing, and storytelling. These experiences have collectively shaped Ananya into a well-rounded communication professional, ready to tackle challenges in the industry.

