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Andreas Forsland
Founder, CEO @Cognixion AI-powered solutions that make the world accessible for people with disabilities. #AI #BCI #AR #AssistiveTech
Andreas Forsland is the Founder and CEO of Cognixion, a digital health startup based in Santa Barbara, California and Toronto, Ontario.13 Cognixion specializes in developing assistive communication technologies, focusing on augmented reality (AR) and brain-computer interface (BCI) sectors.4
Forsland founded Cognixion in 2014, driven by a personal experience when his mother struggled to communicate with healthcare providers while in the hospital.6 The company's mission is to transform the lives of individuals with disabilities through non-invasive BCI technology, aiming to impact over 100 million lives.12
Cognixion's flagship product, Cognixion ONE, is a brain-computer interface integrated with an augmented reality display. This technology allows users, especially those with complex disabilities, to interact with their environment using their face, eyes, and brain as direct control interfaces.3
Under Forsland's leadership, Cognixion has achieved several notable accomplishments:
- Won prestigious awards, including the Red Dot Best of the Best Award for AR/VR, Edison Award Gold, and Singularity Global Grand Challenge.3
- Secured partnerships with major companies like Amazon, integrating Amazon Alexa technology into Cognixion devices.2
- Obtained FDA Breakthrough Device designation, fast-tracking the approval process for their technology.2
- Developed over 25 patents in natural user interfaces and brain-computer interfaces for augmented reality.3
Forsland's vision for Cognixion is to ensure that the future of AR is universally accessible, addressing the needs of approximately half a billion people worldwide with physical and communication challenges.35
Highlights
Bells are ringing at Cognixion. Our BCI for Augmented Reality patent has just been granted in Australia. It's now a worldwide patent including North America, Europe, China, and Australia. So excited because we saw the convergence of AI, BCI, mobile devices like phones and tablets and pins (and vehicles) and XR a decade ago, and have been building and patenting the platform we envisioned. Now with around 50 patents that cover mental imagined and physical gestures, multimodal inputs that combine eye tracking and BCI, robust signal processing for ambulatory use cases, eye tracking enhancements for comfort and accelerated learning curve, as well as generative personalized AI for contextual adaptive interactions for disabled and able-bodied people alike, Cognixion is well positioned to integrate transformative interactions/software and our IP stack to select high impact partners that are mutually aligned to improving the quality of life of hundreds of millions of people.
The beauty in our IP is that it isn't limited to AR or display technology, as a neural interaction framework. Tablets and AR just happen to be what we've shared publicly.
I couldn't agree more with Thomas Oxley at Synchron with his post today...
"The hand gestures needed for awesome control of Apple Vision Pro are: Tap, pinch, scroll, pinch and hold, double tap, triple tap. Eye-tracking enables trajectory movement and can do a 'dwell click', which provides a solitary tap. It is timer based, not a voluntary selection. This is unnatural and anxiety provoking because it is always 'about to tap', so you have to keep moving your eyes. Also inaccurate and fatiguing. Multiple brain gestures from a BCI can take over all those different functions for people's who's hands don't work, such as with paralysis due to hashtag #ALS, hashtag #stroke, hashtag #MS and hashtag #SCI. Eye-tracking + brain gestures is 1+1 = 10."
And am excited to see Synchron raising awareness around the world for precisely the same interactions and convergence that we've envisioned and patented. So awesome!!! I wish them all the best on their fundraise for pivotal clinical trials coming up.
We will make #Cognixion IP and software and UX available to license to select partners that we choose to work with to transform the quality of life for the whole world and reach millions of people over the coming years.
Happy Friday! The Design Team at Cognixion is hiring an Augmented Reality Prototyper + Technical Artist (full-time) to support the BioSignals team and our BCI (Brain Computer Interface) user experience effort. Please feel free to share with potential candidates or people in your circles, who might be interested in a neuro-UX rapid prototyping role at Cognixion. Thank you!
https://lnkd.in/giTCuYXS
#ux #ar #bci #design #rapidprototyping #augmentedreality #hiring #team #share #people
