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Andreas Kelz, PhD.

Business Success Advisor, Lecturer, Board Member, ex VP Paramount Pictures . Difficult roads lead to beautiful destinations with the right guide!

Andreas Kelz, PhD, is a lecturer in Digital Business Management at Hochschule Macromedia (Macromedia University of Applied Sciences). He holds a PhD in Business Administration and has over 30 years of international experience in various industries, including significant roles at companies such as Henkel, Coty Beauty, and Jim Beam.1

In addition to his academic role, Kelz is involved in strategic business and brand consulting, having developed a consulting framework called "The Digital Code." His expertise encompasses digital strategies for future business, which he has also shared through lectures, such as a recent session on digital marketing for students at Macromedia University.23

Kelz's educational background includes a Master of Business Administration, and he has furthered his studies in digital strategies through programs at the EMERITUS Institute of Management and Columbia Business School.

Highlights

Jun 20 · linkedin

Digital Business Strategy

Thanks to Juliane Kipp, Katrin Heller, Janine Denk, Bettina Munz from the Servicdplan Creation, Strategy, HR / Recruiting team at the House of Communication, Munich for providing the students of the Macromedia University, Campus Munich a superprofessional insight presention in practical cases of Digital Business Transformation and aplied AI

Digital Business Transformation

Generative AI

Macromedia University

Serviceplan

May 23 · linkedin

Lecture in Digital Marketing @ Paramount Pictures Offices, Munich for the The Digital Business Management Students of the Makromedia University Munich

Digital Business Management

Makromedia University Munich

Paramount Pictures

Education

Related Questions

What are some key projects Andreas Kelz has led in his career?
How does Andreas Kelz integrate his industry experience into his teaching?
What specific digital business management topics does Andreas Kelz focus on?
Can you provide examples of Andreas Kelz's work at Henkel, Coty Beauty, or Jim Beam?
What is the Digital Code developed by Andreas Kelz?
Andreas Kelz, PhD.
Andreas Kelz, PhD., photo 1
Andreas Kelz, PhD., photo 2
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Location

Germany