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Andrés Mociulsky
Performance Marketing Manager @ Despegar
Professional Background
Andrés Mociulsky is a highly accomplished marketing professional with over 8 years of extensive experience in marketing and digital media. Specializing in the digital ecosystem, Andrés has honed his expertise in addressable media, including Google Ads, Facebook Ads, Programmatic Buying, MetaSearch Engines, Marketing Automation, and SEO. He has shown remarkable leadership in developing regional teams, significantly impacting the businesses and organizations he has worked with.
Throughout his career, Andrés has held several key positions, showcasing his adaptability and expertise in the fast-paced world of digital marketing. He began his journey as a Junior Analyst at Trendsity, where he gained invaluable insight into market trends and consumer behavior. His path took a substantial turn when he joined Havas, a global advertising and communications company, where he rapidly ascended through the ranks. Over the years, he has served as Digital Strategist & AdOps Specialist, Head of Programmatic Buying, Business Partner for LatAm, Digital Director, and ultimately Head of Digital Media Latam. His broad repertoire of roles within Havas demonstrates his versatility and in-depth understanding of various facets of digital marketing.
In his most recent position, Andrés has taken on the role of Performance Marketing Manager at Despegar, where he continues to drive the company's digital marketing initiatives. His contributions are pivotal to enhancing the organization's online presence and customer engagement strategies.
Education and Achievements
Andrés Mociulsky graduated with a Licenciado en Economía Empresarial from the prestigious Universidad Torcuato Di Tella, where he gained a solid foundation in business economics and management. His academic journey also included an enriching exchange program at La Trobe University in Australia, further broadening his global perspective in business studies and marketing strategies.
In addition to his robust educational background, Andrés is well-known as a keynote speaker, frequently invited to share his insights at notable industry events across Latin America. His speaking engagements include prestigious conferences such as the Rubicon Programmatic Summit in Argentina (2015), Teads Summit (2016), IAB Argentina (2017 and 2019), IAB Now Argentina (2018), IAB Perú (2018), and Más Cartagena, Colombia (2018). He has also been a distinguished speaker at OLX Top Of Mind in Ecuador and Infobae Programmatic Talks (2019), and Equifax SPARK (2019), establishing himself as an industry thought leader and influencer.
Andrés's ability to convey complex digital marketing concepts and trends effectively has made him a valuable asset to industry discussions and a sought-after speaker. His passion for marketing and dedication to continuous learning ensures that he remains at the forefront of innovations in the digital landscape.
Skills and Expertise
With a rich skill set that includes performance marketing, digital strategy, programmatic buying, and advanced analytics, Andrés Mociulsky is a multifaceted professional equipped to tackle the challenges of the evolving digital landscape. His proficiency in search engine optimization (SEO) and marketing automation positions him as a formidable force in the competitive marketing space, enabling organizations to maximize their digital marketing efforts and achieve outstanding results.
Andrés has also demonstrated exceptional strategic thinking and analytical capabilities. His ability to lead diverse teams and foster collaboration enhances productivity and innovation within his projects. His commitment to excellence and passion for digital marketing serve as driving forces behind his accomplishments, paving the way for his continued success in the industry.
