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Andrew Halliday
Data Geek, the Server Logs guy & technical Audit specialist. Technical SEO expert. Conference speaker. Entrepreneur
Professional Background
Andrew Halliday is a well-respected figure in the field of digital marketing and search engine optimization (SEO). As the owner and Managing Director of Coreter Media, a successful digital marketing agency, Andrew dedicates his efforts to helping small and medium-sized businesses thrive in the online marketplace. His extensive expertise encompasses a variety of digital marketing strategies, including SEO, pay-per-click (PPC) advertising, social media management, and email marketing. By leveraging his industry knowledge and years of experience, Andrew guides his clients in enhancing their online presence and achieving significant growth.
Beyond his role at Coreter Media, Andrew is an enthusiastic public speaker, frequently participating at various conferences across the UK and overseas. His passion for sharing knowledge is evident in his eagerness to accept invitation to speak, where he provides insights drawn from his extensive experience. He is particularly known for his engaging presentations that empower business owners to navigate the complexities of digital marketing successfully.
As an active contributor to the Moz community, Andrew stays at the forefront of the ever-evolving SEO landscape. He engages in discussions about the latest trends and shifts in digital marketing, making significant contributions to the understanding of SEO best practices within the community.
One of Andrew's favorite sayings encapsulates his approach to digital marketing: "You wouldn't build a million dollar website on quicksand, so don't build a million dollar website on poor foundations.” This philosophy underscores his belief in the fundamental importance of solid technical SEO as a cornerstone for any successful digital strategy. He advocates for businesses to prioritize their technical SEO to experience substantial improvement in their online performance.
Education and Achievements
Andrew's educational journey began at Don Valley High School, where he studied for his A Levels and GCSEs. He then furthered his education at The Manchester Metropolitan University, where he earned a 2:1 BA (Hons) in Business Sandwich. His academic background laid a strong foundation for his future endeavors in the competitive world of business and marketing.
In addition to his role as Managing Director, Andrew has held several prominent positions prior to establishing Coreter Media. He has served as the SEO and PPC Manager at Satsuma Loans, as well as the Head of SEO and Web Analytics at Ebuyer. His trajectory through these various roles has equipped him with an in-depth understanding of digital marketing strategies and consumer behavior.
Andrew has also been the founder of Camping Pro Limited and has gained valuable insights from his time at Staples Business Accounts, further enhancing his capabilities as a business owner.
Notable Speaking Engagements and Conferences
- BrightonSEO - April 2016
- BenchMark - July 2016
- Manchester HUG - August 2016
In addition to these speaking engagements, Andrew has attended multiple significant industry conferences where he both absorbed knowledge and networked with fellow professionals. Some of the notable events include:
- Google Manchester - September 2014
- SearchLove London - 2014
- Experian Marketing Forward Event - January 2015
- BrightonSEO - April 2015
- SMXAdvance London - 2015
- Mozcon - July 2015
- Another BrightonSEO - September 2015
- Inbounder London - 2017
And many more, creating a substantial portfolio of participation within the digital marketing community.
Andrew also has exciting upcoming engagements:
- Inbounder World Tour - April 2018
- Mozcon 2018
These opportunities not only demonstrate his commitment to staying current with industry trends but also emphasize his willingness to share insights with peers and aspiring marketers looking to expand their knowledge.
Overall, Andrew Halliday stands as a prominent digital marketing professional whose dedication to empowering businesses is showcased through his leadership at Coreter Media, extensive speaking engagements, and valuable contributions to the marketing community. His journey from studying Business at The Manchester Metropolitan University to owning a successful agency is both inspiring and a testament to his talents in the field. Andrew continues to help others navigate the digital landscape, exemplifying a commitment to excellence in marketing and business growth.
