Suggestions
Andrew Hatling
Executive Creative Producer, Storyteller, Builder, & Doer
Andrew Hatling is an Executive Creative Producer at Noble, a Minneapolis-based video production company. He is a forward-thinking leader and seasoned creative professional who specializes in impactful storytelling, inclusive team-building, and creative exploration.12
Professional Background
Andrew is not only an Executive Creative Producer but also a co-founder and CEO of Noble, where he works alongside the executive team to develop comprehensive marketing strategies and content.4 His expertise lies in commercial content production, with experience spanning advertising, television, and film industries.5
Skills and Passions
Andrew is known for his:
- Passion for impactful storytelling
- Inclusive team-building approach
- Creative exploration
- Forward-thinking leadership
Additional Roles
Besides his primary role at Noble, Andrew has taken on other professional responsibilities:
- Development Consultant: He has transitioned from being a TV executive to streamlining development processes for overwhelmed scripted teams, helping them save time and money.3
- Adjunct Professor: Andrew has served as an Adjunct Professor at the University of Northwestern, St. Paul.6
Andrew Hatling's career in the creative industry showcases his commitment to producing meaningful content and fostering collaborative environments. His diverse experience in various aspects of media production contributes to his comprehensive approach to creative leadership at Noble.
Highlights
I am perpetually faced with self-doubt as a creative. But I'm also not content accepting that as my fate.
I recently saw a clip of Jacob Collier talking about an exercise he does, which I believe would be impactful for any creative: Make the worst song in the world. Sit down and actually TRY to make it bad. By removing the fear of failure from the equation, we allow ourselves to look at just how interesting our creation actually is.
Let's give it a shot. Writers, editors, photographers, and designers: go make the worst possible thing you can. Surprise yourself. And take pride in your terrible work.
In case you missed it: OpenAI unveiled a text-to-video tool yesterday. Mind-blowing is an understatement. If you aren't thinking about what this means for us in video production, it's time to start. Check it out: https://openai.com/sora
